Sales Manager

At Traction Ag, we’re on a mission to help farmers gain traction — simplifying the business of farming through intuitive, cloud-based software. We bring together farm financials and operations, empowering farmers to make informed decisions with confidence.

Role Overview

We’re hiring a Sales Manager who still loves to sell.

Right now, this is a team of one Sales Account Manager, plus you. That means you won’t be managing from a distance. You’ll be in the trenches closing deals, building pipeline, tightening processes, and coaching your rep in real time.

This is a true working leader role. You carry meaningful revenue responsibility while setting the standard for how we sell.

Sell

• Carry a personal quota (targeting a significant portion of the team's revenue while the team scales)
• Run full-cycle deals from discovery to close
• Step into key opportunities to help win

Lead

• Coach one Sales Account Manager through weekly 1:1s and call reviews
• Raise the bar on discovery, demos, and closing
• Build confidence, discipline, and consistency

Build the Engine

• Stand up a repeatable inside sales process: from lead qualification through trial conversion to close
• Maintain healthy pipeline coverage (3–4x)
• Improve stage conversion and sales cycle time
• Deliver accurate weekly forecasts
• Co-own CRM Hygiene with Rev Ops to ensure business can trust the numbers
• Partner with marketing on lead quality, ICP alignment, trial activation rates, and direct sales

• You hit your number
• The team hits theirs
• Forecasts are tight
• The pipeline is healthy
  
  Reps are improving
• Sales feels disciplined, not chaotic

• Have 3-5 years of full-cycle inside sales experience in SaaS
• Love both coaching and closing
• Have built or rebuilt a sales process before (not just inherited one that worked)
• Make decisions based on pipeline data, conversion metrics, and activity analysis, not gut feel
• Are fluent in Hub Spot or comparable CRM and treat CRM discipline as non-negotiable
• Can translate company revenue targets into rep-level activity plans and hold people to them
• Hold high standards without being a jerk
• Thrive in a structured, accountable environment
• Are comfortable selling to owner-operators and rural business owners (ag and accounting experience is a plus, not a requirement)

This role is ideal for a strong full-cycle seller who’s ready to lead, but doesn’t want to stop selling.

If you want to help build the engine of predictable growth at a mission-driven ag-tech company, we’d love to talk.

• Remote First Environment
• Flexible Work Schedule
• Competitive and cost-effective benefits plans - Health, Dental, Vision, and Life Insurance
• 401(k) Plans with Company Match
• Unlimited Paid Time Off
• Paid Holidays