Sales Development Representative

Our client is an innovative provider in workplace communications, helping businesses transform how they connect and collaborate. They're launching their first dedicated Sales Development Representative function to bridge the gap between marketing engagement and sales conversations. This is an exceptional opportunity to be the founding member of a new team, where you'll shape processes, develop professionally, and build a clear pathway into sales or account management as the function grows.

Strong commission structure with OTE £45,000.

Location:

Central London (Hybrid working - 4 days in the office, Friday working from home)

• Connect with prospects who've demonstrated initial interest through digital activity, campaigns, or events but aren't yet ready for full sales discussions, acting as the crucial human touchpoint in their journey.
• Conduct thoughtful discovery conversations via phone, email, Linked In, and video to understand business contexts, priorities, and challenges rather than pushing for immediate sales outcomes.
• Determine the optimal next step for each prospect – whether that's continued nurturing, further SDR engagement, or progression to a qualified sales meeting with comprehensive handover notes.
• Collaborate closely with both Marketing and Sales teams to refine targeting approaches, improve lead quality, enhance messaging effectiveness, and ensure seamless opportunity transitions.

• 1-2 years demonstrable experience in a sales environment, with strong verbal and written communication skills, comfortable engaging business professionals across multiple channels including phone and video.
• Natural curiosity about how businesses operate and make purchasing decisions, with ability to conduct structured, consultative conversations and genuinely listen to prospect needs.
• Resilience and persistence balanced with sound judgement on when to advance conversations versus when to step back and continue nurturing relationships.
• Highly coachable mindset with genuine enthusiasm for learning and professional development in a commercial environment.
• Comfort working with technology platforms and CRM systems, or demonstrated ability to quickly master new tools (no specific technical background required – we value how you think and communicate over what you've studied).

• Strong commission structure with an OTE £45,000.
• Comprehensive benefits package including 25 days annual leave plus bank holidays and your birthday, pension scheme and regular company social events.
• Clear progression pathway into Sales, Account Management, or senior SDR positions as the team expands, with direct exposure to senior Marketing and Sales leadership from day one.
• Join a growing organisation in the dynamic unified communications sector where you'll develop deep commercial skills and product expertise across their portfolio.

Armstrong Lloyd is a marketing and sales specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.