Regional Sales Manager - Northeast

Role:
Regional Sales Manager

Location:

Remote, Northwest Region

Western Global is seeking an experienced Regional Sales Manager to join our Sales team on a full‑time basis. This is an established role that continues to be critical to our commercial success across the Northwest territory.

As a Regional Sales Manager, you will be responsible for driving revenue growth, managing key customer relationships, and executing regional sales strategies that align with our broader business objectives. You’ll collaborate closely with cross‑functional teams—including Marketing, Product, Finance, and Inside Sales—to ensure a seamless customer experience and sustained market expansion.

This role offers a high degree of autonomy and visibility, making it ideal for a proactive, results‑driven sales leader who thrives in a growth‑oriented environment. You’ll also have regular exposure to senior leadership and the opportunity to influence the direction of our regional sales operations.

• Effectively communicating Western’s value proposition as it pertains to customers/prospects.
• Driving new business - both through prospecting and expanding our existing customer base.
• Performing live professional demonstrations/presentations of Company products. Effectively negotiating in Western’s best interests relative to price, terms and delivery schedules.
• Maintaining a high-level of activity with respect to phone calls, email, F2F visits and quoting activities.
• Effectively utilizing CRM system to identify, quote and follow‑up with prospects.
• Utilize company assets (products, marketing and travel) in the most efficient manner possible.
• Developing and maintaining a realistic individual pipeline of designated market share.
• Assisting in creating RFQ/RFP’s, attending trade shows (as required), and conducting customer training (as required).

• Identifying key accounts for us to grow and developing a strategy to make these conquests lucrative.
• Routinely reviewing Western’s product features and how they benefit potential customers.
• Sharing opportunities to enhance Western’s product lineup to maximize revenue.

• Communicating weekly (report‑out) on the outcomes of your customer visits, calls, follow‑up, sales closed and pipeline activities.
• Maintaining professionalism, diplomacy, and sensitivity and always portraying the Company in a positive manner.
• Managing your and other people’s time effectively to contact/visit as many potential customers as possible.
• Identifying potential customer satisfaction issues and addressing them as appropriate.
• Effectively communicating customer expectations on delivery to all necessary departments.
• Maintaining a demeanor, internally and externally, that is consistent with Western’s core Values.

• Experience of success in a similar role.
• A strong understanding and ability to work in line with the department’s KPI’s.
• The desire to always deliver a quality product to both internal and external customers.
• Excellent listening, negotiation and presentation skills.
• Exhibit tact and strong diplomatic skills when dealing with all colleagues, customers and suppliers.
• Relevant or applicable training/education in sales.
• High level of self‑motivation, independence and self‑reliance.

• Medical healthcare for you and your family, with market leading company contributions.
• Dental and vision plans.
• Company paid short & long‑term disability coverage.
• Generous PTO of 20 days and 11 paid holidays.
• Annual salary reviews, recognizing your contribution to our success.
• Enhanced parental leave.
• Opportunities for professional growth and career advancement, including leadership development programs.
• Employee Assistance Program for personal support when you need it because your wellbeing is our priority.

Think you’d be a great addition to our team?

Western Global is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, color, religion, national origin, gender, sexual orientation, gender identity, disability, military/veteran status, or other characteristics protected by law.