Sales Engineer

Sales Engineer Capital Equipment UK & Ireland | Home-Based Salary: £60,000 £ 65,000 Bonus: 10% Company Car 25 days holiday plus bank holidays Pension scheme Home-based role with UK & Ireland travel The Company We are working with a major OEM and global market leader in bottling and filling line technology. The business is world-renowned, operating across every continent and holding an estimated 75% global market share.

They design and manufacture fully bespoke, high-value production lines for leading brands across multiple sectors.

The Role This is an exciting opportunity for an experienced Sales Engineer to sell capital equipment solutions into the Home & Personal Care, Liquid Food Filling, and Sauces markets across UK & Ireland. You will be responsible for selling bespoke labelling, blow moulding, and filling lines, with individual order values typically ranging from £300k to £700k. The role requires a technically minded, consultative sales professional who can work closely with customer engineering teams to design and propose tailored solutions.

Approximately 50% of the role will involve new business development, including cold calling, prospecting, and opening new accounts. Sales cycles are typically 612 months, reflecting the complexity and value of the machinery.

Key Responsibilities Sell bespoke capital equipment solutions into the Personal Care and Liquid Food sectors Develop new business through active prospecting and cold calling Manage complex, long-cycle sales from initial contact through to order placement Act as a technical consultant, working directly with customer engineers and production teams Build strong, long-term relationships with key decision-makers Achieve a sales target of £3.5m within the first two years

The Ideal Candidate Proven experience selling capital equipment Background selling into Personal Care, Liquid Food, or similar process-driven industries Strong hunter mentality with a track record of winning new accounts Technically competent, ideally holding an engineering qualification Confident engaging with engineering and technical stakeholders Comfortable selling high-value, bespoke machinery Consultative, solution-led sales approach

This role offers the chance to join a market-dominating OEM and play a key part in driving growth within strategically important sectors. SER-IN