Senior Manager of B2B Programs
Spokane, Spokane County, Washington, 99254, USA
Listed on 2026-01-12
-
Sales
B2B Sales, Business Development, Sales Development Rep/SDR, Sales Manager -
Business
Business Development
Senior Manager Of B2B Programs
The Sandberg Goldberg Bernthal Family Foundation (SGBFF) works to build a more equal and resilient world. We bring people together to support each other through four initiatives:
Lean In.Org, Lean In Girls .Org, Option
B.Org, and the Dave Goldberg Scholarship Program.
We are looking for an experienced and strategic Senior B2B Sales Manager to oversee and grow our company partner portfolio. This individual will lead our dual-track sales strategy optimizing a scalable sales funnel to engage and convert small and mid-sized businesses to adopt Lean In's suite of company programs and drive high-touch partnerships with Fortune 500 companies.
If you're an entrepreneurial and results oriented sales leader with excellent communication skills and a passion for belonging and inclusion, we can't wait to meet you. This is a full-time, remote position based either in the U.S. (the ideal candidate is prepared to flex their working hours to support company partners across global time zones).
Key Responsibilities- Drive program adoption among companies of all sizes, globally (80%)
- At-Scale "Sales" (SME Accounts)
- Design self-service and mid-touch sales funnel to grow our SME reach and optimize conversion
- Design lead generation, qualification, and conversion processes, partnering closely with marketing and our web/product team
- Drive experimentation to improve conversion rates and expand reach into new segments
- Build out self-serve and mid-touch program and training resources (live and on-demand training materials, self-serve resources and how-to guides) and manage a team of external trainers
- Oversee and help optimize Hub Spot automations to streamline pipeline tracking and reporting
- High‑Touch "Sales" (Fortune 500 & Strategic Accounts)
- Own and grow a portfolio of high-touch accounts, building deep relationships with senior leaders (e.g., CHROs, DEI leaders, L&D teams) and driving growth of Lean In's suite of company programs
- Lead consultative sales conversations, understanding partner goals and aligning them with Lean In's programs and initiatives
- Build and deliver compelling program pitches tailored to partner goals to close new business
- Identify upsell and cross-sell opportunities to expand the impact and scope of partnerships
- Manage the end-to-end sales cycle from proactively identifying and converting new leads through to providing hands‑on account management support for new and existing companies to scale adoption of our programs, track impact and build deep, collaborative relationships in order to deliver against annual growth and engagement targets
- As required, host in-house kick‑off events and trainings for companies in your portfolio
- B2B Strategy and Leadership (20%)
- Develop and execute a comprehensive sales strategy across both segments, aligned to annual growth targets and organizational priorities
- Manage one Account Manager, and provide coaching support to deliver against annual KPIs
- Partner with marketing on B2B marketing campaigns (to drive acquisition and conversion)
- Build out new sales tools and onboarding materials to support acquisition and conversion
- Forecast pipeline growth, providing regular reporting to senior leadership
- Run metrics process end to end, and report out and distill narratives on key program health metrics
- Stay ahead of market trends and competitor landscape and develop a deep perspective on what our partners need in order to help inform new iterations of our company program offerings
- Be the voice of our company partners internally at Lean In share process improvements and learnings with internal cross‑functional teams
- Help expand adoption of Lean In's programs among underrepresented groups and new audiences
- Learn, follow through, and improve upon foundation processes to set principal and exec team up for success
- 7+ years of experience in B2B sales, marketing, or business development across enterprise and SMB markets
- Deep understanding of sales processes, enablement strategies, and lead generation tactics, supported by hands‑on experience with marketing automation and CRM tools
- Consistent track record of exceeding revenue and/or growth goals
- Consultative selling…
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