Business Development Manager Job Singapore,Sales

Job Description

This role will be based in our Bugis Junction Office.

We are looking for a Business Development Manager to join our ATxSG team.

Areas of Responsibility New Business Generation & Opportunity Hunting

Proactively map, identify, and pursue new business opportunities within the TechXLR8 brand of ATxSG, with a strong focus on opening net-new accounts.
Conduct targeted market research across multiple sources to uncover emerging opportunities, ensuring a consistently robust new-business pipeline.
Develop and execute clear new-business acquisition strategies for assigned customer segments, prioritizing high-potential prospects.

Prospecting, Outreach & Lead Conversion

Identify, engage, and qualify new prospects, gaining deep insight into their challenges and positioning Informa Festivals, services, and solutions as high-value answers to their needs.
Drive revenue growth through consistent outbound activity, proactive lead generation, and fast, effective responses to inbound enquiries.
Build and leverage a strong social selling presence to increase visibility, generate referrals, and nurture early-stage opportunities.

Customer Engagement & Commercial Positioning

Meet prospects and customers face-to-face to build relationships, articulate value, and accelerate conversion of new business.
Identify customer pain points, influence decision-making, and tailor solution-led conversations to secure year-one partnerships and long-term potential.
Ensure delivery of ROI to new clients to support strong renewal potential beyond the first year.

Sales Forecasting, Reporting & Pipeline Management

Prepare accurate new-business forecasts, pipeline updates, and performance analysis to share with management on a weekly, monthly, quarterly, and annual basis.

Highlight risks, opportunities, and competing insights that shape strategy and support stronger win rates.

Collaboration & High-Performance Culture

Play an active role in a high-energy, high-activity business development team, sharing insights and contributing to collective targets.
Work cross-functionally with internal stakeholders to align on prospect needs, event positioning, and commercial strategy.

Operational & CRM Excellence

Maintain accurate and up-to-date records of prospecting activity, interactions, account plans, and pipeline progress within the Informa CRM system.

Personal Development & Market Awareness

Continuously develop sales skills and market knowledge, staying ahead of changing industry trends and competitor activity.
Maintain an Individual Development Plan (IDP) aligned to Informa Festivals to support continuous growth.

Qualifications

3 – 5 years industry experience within a New Business role. Including basic knowledge of any events, trade shows or digital media / advertising.
Experience / track record performing in a new business hunter role in a solution based B2B / B2C environment.
Some experience of Key Account Management / Relationship building within large organizations.
Fundamental communication skills, confident in articulating propositions to customers, patience plus basic presentation skills, face to face, telephone, written and virtual.
Experience of sales situations and demonstratable history of Sales KPI delivery.
Experience using CRM to manage customer data and forecast sales opportunities (specifically Salesforce).

Additional Information

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at

Our Benefits

Great community : a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks.
Broader impact : take up to four days per year to volunteer, with charity…


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