Category Buyer – Adult Mechanical Bikes

Apply now Job no: 563700
Work type: Full time
Site: Redditch
Categories: Buying
Location: Worcestershire
Salary: Competitive
Business Area: Halfords Support Centre

We’re proud to be the UK’s biggest cycling retailer and we’re on an exciting journey. Our Commercial Team is evolving into a dynamic, Category Management–led function that’s tightly aligned with our retail strategy. This transformation blends our strong buying heritage with deeper strategic insight, stronger customer focus and greater cross‑functional collaboration to drive innovation and sustainable growth.

At Halfords, cycling isn’t just what we do—it’s who we are. We build and develop some of the most iconic brands in the industry, including Apollo, Carrera, Voodoo and Boardman, and we’re passionate about creating products and solutions that inspire riders everywhere.

Right now, we’re expanding our team and creating opportunities for talented people to make a real impact. If you’re ready to help shape the future of cycling, this is your moment.

We’re looking for a Category Buyer to take full ownership of our adult mechanical bike proposition - a core part of our cycling offer.

In this role, you’ll develop and drive the customer proposition, shaping ranges that meet the needs of every rider. Working closely with the Head of Category, you’ll influence product strategy, pricing, supplier relationships, collaborating across the business to build the best brands in the market.

You’ll work with UK and global partners, suppliers and factories to deliver genuine innovation, quality and value. This is more than a buying role - it’s an opportunity to create experiences, spot trends and help us stay ahead in a fast‑moving industry.

Own and develop the adult mechanical bike category, delivering a market‑leading proposition and range embedded in customer insight.

Use data‑driven insights to monitor performance and make informed decisions with regards to trading plans and range building.

Build and grow strong relationships with strategic suppliers to drive innovation and value.

Negotiate effectively to secure competitive pricing, promotional support and profitability targets.

Collaborate across eCommerce, Marketing, Operations and Supply Chain to champion and bring our Category Plans to life.

Coach and guide an Assistant Category Buyer to support effective sourcing and delivery.

Experienced in Buying or Category Management within a fast‑paced retail environment.

A confident negotiator with a strong track record of commercial delivery.

Experience in sourcing and developing market leading own brand ranges.

Data‑driven, customer‑focused and commercially sharp.

A natural collaborator and leader who thrives on making an impact.

Passionate and interest in cycling.

• A fair and competitive salary evaluated against market data, car allowance, annual discretionary bonus scheme, pension, life assurance, 25 days annual leave plus bank holidays and enhanced family leave.
• Commitment and dedication to your ongoing personal and professional development. We help you to own and grow your potential so you can be at your best in your current role and to support your future career aspirations.
• We offer hybrid working in our Support Centre, you will be based at our Support Centre 3 days a week with an optional 2 days working from home.
• You will have access to a wealth of employee discounts across the Halfords suite of products and services.
• Wellbeing and inclusion are at the heart of our colleague experience. We offer resources and ongoing support to enhance your wellbeing at work and active Colleague Networks supporting inclusion initiatives across Halfords.

Not sure you meet all the criteria? We'd encourage you to take the wheel and apply anyway! At Halfords we are committed to creating an inclusive workplace for our colleagues. We're an equal opportunities employer and proud to welcome applications from all backgrounds and embrace diversity within our one Halfords Family.

At Halfords, we operate a hybrid working policy with 3 days on site at our Support Centre in Redditch, Worcestershire.

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