Legacy Giving Advisor

WHO WE ARE

The Humane League (THL) is a global nonprofit working to end the abuse of animals raised for food. Recognized as a Top Charity by Animal Charity Evaluators for multiple years running, we are regarded as one of the most effective animal protection organizations in the world. We are a high‑impact, mission‑driven team that uses our time, talent, and resources strategically to dismantle factory farming and create lasting change for farmed animals worldwide.

We set bold goals, embrace continuous improvement, and hold ourselves accountable to the animals who depend on us. As a fully remote organization with 100+ staff across the globe, we collaborate across borders and with partner organizations to build a powerful, united movement for animals.

As Legacy Giving Advisor, you play a central role in helping one of the world's leading farm animal protection organizations secure the resources needed to fight factory farming globally. This role will shape the future of a global movement and strengthen the long‑term impact of work that protects billions of animals.

As the Legacy Giving Advisor, you will shape THL's growing planned giving program, consisting of bequests, beneficiary designations, and charitable gift annuities. You will serve as both a strategist and frontline fundraiser, building THL's planned giving program to grow long‑term revenue, while stewarding the generous individuals that make up THL's Legacy Society.

Working closely with the Associate Vice President of Donor Relations, you will develop and execute a dynamic and comprehensive planned giving strategy to drive revenue growth, set the annual marketing and communications plan, and serve as the organizational expert on planned giving. You will manage a portfolio of over 200 Legacy Society members and 300 identified planned giving prospects, cultivating and stewarding relationships and securing gifts that advance THL's long‑term mission.

As THL's legacy giving expert, you will co‑create the vision for the program, advise colleagues across the Development department, and guide donors in thoughtful long‑term philanthropy, shaping the future of the program through influence and leaving a lasting impact for animals worldwide.

This is a full‑time, remote position reporting to the Associate Vice President of Donor Relations. Occasional travel may be required to support relationships and professional development, equivalent to 4+ trips per year. Depending on your time zone, occasional hours outside of 9am‑5pm may be required, primarily for meetings with donors.

This position is based in the United States. The successful candidate must be authorized to work in the United States.

• In consultation with Development Leadership, lead and co‑create the vision and strategy for all aspects of THL's planned giving program, reviewing, updating, and executing a dynamic annual plan to grow revenue and build a robust pipeline of future gifts.
• Explore and implement new giving vehicles and test creative marketing strategies to promote them. Identify innovative approaches to donor engagement and program expansion that increase long‑term revenue and retention.
• Lead high‑impact initiatives, including the strategy and execution of legacy matching challenges.
• Cultivate relationships with allied professionals—including estate attorneys, trust officers, and financial planners—to expand the referral network for client gift opportunities. Leverage these relationships strategically to maximize donor conversion and long‑term impact.
• Serve as the department's subject matter expert. Provide training and individual coaching to gift officers to increase their confidence in identifying planned giving opportunities and making planned giving and blended solicitations.

• Manage a portfolio of 200+ Legacy Society donors and 300+ identified prospects. Build long‑term relationships with Legacy Society members, qualify new leads, and create individualized engagement plans using THL's CRM (Every Action). Use donor data and insights to inform engagement plans and forecast…