Event Marketing Specialist

Location: Hybrid (split between Hampton Wick office and home-working)

Country: UK

Reports to: Head of Marketing

Contract Type: Permanent / Full-time

Contracted Hours/Days: 37.5 hours / 5 days per week

At Reveal, passion meets purpose. Our body-worn video solutions are more than just technology; they're a testament to our commitment to safety, innovation and change. Rooted in the UK, we've become a trusted ally for many police forces, local authorities, retailers and private organisations; helping to pioneer and drive the application of body-worn video in settings and geographies where we can see exciting potential.

With an influence now spanning over 40 countries, our mission to make a positive impact continues to gain momentum.

The Event Marketing Specialist is responsible for planning and delivering Reveal’s international programme of events and webinars, with a clear focus on generating new leads and strengthening relationships with prospects and customers against agreed KPIs.

Working closely with the Head of Marketing and Senior Demand Generation Manager, this role owns the end-to-end delivery of Reveal’s webinar and international event calendar aligned to Reveal’s commercial objectives and target markets. This includes full project management across all stages of event execution – from attendance to logistics, branding to content delivery, briefing to reporting.

As a guideline, the Event Marketing Specialist can expect to manage around 20 physical events and 5 webinars on an annual basis.

This role plays an important part in supporting Reveal’s mission to deliver trusted, high-quality solutions that make the world safer.

The following outlines the principal responsibilities of the role. This list is not exhaustive and may be updated to reflect business needs, provided it remains aligned with the overall purpose of the position.

• Contribute to the global event calendar, supporting the planning and delivery of a mix of demand generation, brand, and customer-focused events across priority markets.
• Support budget planning, forecasting, and ongoing management for events, ensuring spend is tracked, optimised, and aligned with agreed plans.
• Contribute to quarterly and annual integrated marketing plans for target regions and verticals, ensuring events are aligned with broader marketing objectives.

• Project manage the end-to-end execution of virtual and physical events, including webinars, trade shows, exhibitions, conferences, customer user groups, and other innovative online formats, delivering against defined KPIs and quality standards.
• Manage day-to-day event requirements, timelines, and dependencies, working with internal stakeholders and external suppliers to ensure smooth delivery.
• Confidently plan and run webinars and virtual events using platforms such as Zoom and Microsoft Teams, ensuring a professional and engaging attendee experience.

• Coordinate with the Senior Demand Generation Manager to drive target audiences to events using the optimal mix of channels.
• Execute event marketing activity directly and brief internal teams, agencies, or suppliers as required to support campaign delivery.
• Apply insights and lessons learned from previous events to continuously improve audience generation and performance against KPIs such as registrations, attendance, stand visitors, and pre-arranged meetings.

• Work closely with Sales and Marketing teams to execute account engagement strategies through events, supporting new business pipeline generation and acceleration of existing opportunities.
• Proactively engage with Sales teams to coordinate, communicate, and optimise the impact of Reveal events.
• Confidently interact with customers, partners, and sponsors in support of event planning, promotion, and delivery, representing Reveal professionally.
• Evaluate, select, and manage vendors that support event demand creation programmes, including event organisers, suppliers, agencies, and media partners.
• Support partner marketing…