ECom Lead Strategist - Remote

Who We Are

Right Hook Digital is an eCommerce Growth Agency that's laser-focused on delivering unmatched growth for ambitious brands. We're all about results, but even more so, we're about relationships. Our "profit-first" approach means we don't just run ads; we build brands that last. By joining our team, you'll be part of a collective that genuinely cares about making an impact—not only for our clients but for each other.

• Focus on Quality, Not Volume:
  Fewer clients, more impact. We let you get deep into each brand's growth journey
• Values at Our Core:
  Our values guide us daily—Client Success, Team Elevation, Wow in Every Interaction, Openness & Candor, and Kaizen
• Growth as a Constant:
  With our Performance + Growth Framework (PGF), you'll always have opportunities to elevate your skills
• Strategic Impact:
  You won't just manage accounts; you'll shape and execute on the Growth Marketing OS, where every dollar moves the needle toward profitable growth
• Candid Culture:
  Feedback here flows both ways, from team member to CEO. We mean it when we say "Openness & Candor."

As a Lead Strategist
, your role will be to drive profit-first growth through expert strategy, creativity, and leadership. You'll be implementing our Growth Marketing OS to help clients scale profitably and overcome growth challenges.

• Strategic Planning:
  Build and present data-driven strategies that connect to each client's big-picture growth goals
• Cross-Channel Strategy:
  Guide and oversee the strategic use of paid marketing channels (Social & Search) to drive scalable, profitable growth
• Creative Strategy:
  Collaborate with the Creative Strategist to ensure high-converting, brand-aligned creative is deployed and tested across relevant channels
• Budget Performance:
  Identify and execute budget allocation strategies that maximize profitable growth, such as shifting investment toward high-performing channels
• Client Relationships:
  Be the go-to advisor for your clients—Results Through Relationships isn't just a tagline; it's our core
• Team Leadership:
  Lead and mentor your pod team (Media Buyer, Project Coordinator, Visual Creator) to deliver seamlessly aligned growth strategies
• Best Practice Contributor:
  Help define and refine our best practices, testing methods, and playbooks
• Project Management:
  Own end-to-end project flow, ensuring quality execution from ads to landing pages

• What You Bring
• Ideally, 3+ years of eCommerce Paid Social strategy experience (DTC experience a plus)
• Proven success driving results with $40k+/month ad budgets
• Marketing expertise in creative strategy, data analysis, and fundamentals
• Excel & Google Sheets Pro with a handle on MER, CLTV, nCPA, and other critical business metrics
• Top-notch communicator with a client-centered mindset
• A natural leader and team player who embodies Right Hook's values, especially Client Success and Elevate One Another

Why You'll Love It Here

• Competitive Pay: $90-$110k
• Learn from the Best:
  Access elite training, industry courses, and events to sharpen your edge
• Career Advancement:
  As we grow, so do your opportunities. We're all about building leaders from within
• Impactful Work:
  Partner with top brands in fashion, health & fitness, beauty, and beyond
• Full Team Support:
  From media to creative, our team has your back so you can focus on what you do best

If you're ready to make a real impact and join a team that's all about growth (for you and our clients), we'd love to see what you've got. Apply today and let's make big things happen, together.