Senior Copywriting Consultant

Empowered to live. Inspired to work. Compeer Financial is a member-owned cooperative located in Illinois, Minnesota and Wisconsin. We bring together team members with a variety of backgrounds and experiences to help provide financial services to support agriculture and rural communities. Join us in a culture that not only promotes meaningful work and professional development, but provides a flexible, hybrid work environment and excellent benefits, which empower you to thrive both personally and professionally.

• Hybrid model – up to 50% work from home
• Flexible schedules including ample flexibility in the summer months
• Up to 9% towards 401(k) (3% fixed Compeer contribution plus up to 6% match)
• Benefits: medical, dental, vision, HSA/FSA, life & AD&D insurance, short-term and long-term disability, wellness program & EAP
• Vacation, sick leave, holidays/floating holidays, parental leave, and volunteer paid time off
• Learning and development programs
• Cross-functional committee opportunities (i.e. Inclusion Council, emerging professional groups, etc.)
• Professional membership/certification reimbursement and more!

Leads, develops and executes integrated copy/content plans and tactics that support the organization’s business strategy and strengthens the brand externally. Works with related subject matter experts throughout Compeer Financial to identify desired business outcomes and implement complex marketing strategies to achieve success.

Copy and Content Planning and Execution

• Leads the development and implementation of integrated content plans for external audiences and supports them through implementation.
• Writes copy, identifies goals and objectives, develops key messages, outlines strategy and tactics and sets evaluation methods.
• Initiates and leads cross‑functional meetings to identify copy and content needs and opportunities; solidifies key messages, tactics and timelines.
• Serves as a project manager to ensure copy and content initiatives are completed on time and as planned.
• Executes tactics including developing talking points and writing and recording content for newsletters, letters, articles, websites, social media, presentations, ad copy, radio and video scripts.
• Monitors initiatives and evaluates for efficacy. Provides reports and updates to key stakeholders, including team leaders and the Executive Leadership Team.
• Provides clear communications on complex issues and topics.
• Assists Marketing Business Partners across industries and product lines on content strategies to support their marketing business plans.
• Actively pursues new and innovative ways to communicate with various audiences, including podcasts, multi‑media, mobile messaging, written materials, advertorials, etc.
• Promotes ag advocacy through telling client success stories.
• Manages communication channels as assigned, collaborating with internal teams to address all content needs.
• Leverages AI‑enabled tools and advanced prompt strategies to enhance content ideation, drafting, personalization and performance optimization, while ensuring alignment with brand standards, regulatory requirements and responsible AI governance.
• Serves as a resource for emerging AI best practices in content development.

• Serves as a partner to senior level leadership to appropriately position messages for external audiences; executes on initiatives with a high degree of leadership visibility.
• Collaborates with internal stakeholders and subject matter experts to identify copy needs, target audiences, objectives and messaging.
• Establishes and works to strengthen external relationships to help further the Compeer brand and develop copy objectives.
• Works with agencies as needed to obtain insights and accomplish goals.

• Bachelor’s degree in communications, journalism, English, marketing or related field; or an equivalent combination of education and experience sufficient to perform the essential functions of the job.
• Minimum of 7 years of communications, advertising, graphic design, marketing or other applicable experience. Experience in agriculture or finance…