Marketing Coordinator ChiropracticWellness Downers Grove

Overview: Korwitts Chiropractic is seeking an on‑site, creative, tech‑savvy, part‑time marketer who can translate content into booked appointments. This role is ideal for someone who lives and breathes online marketing, has an interest in on‑site/community marketing, and is comfortable capturing what makes a healthcare and wellness brand stand out.

• Only repost templated content
• Avoid analytics or performance tracking
• Prefer purely remote work with no on‑site presence (you will be working on‑site a majority of the time)
• Don’t enjoy fast‑moving, creative environments

• Established, respected clinic with deep community roots
• Owner‑led, collaborative environment
• Creative freedom to experiment and grow
• Opportunity to directly impact clinic growth and visibility
• Long‑term potential for the right person

• Position: Part‑time (or contractor), could grow to full‑time
• Location: Hybrid – primarily on‑site + field + minimal remote
• Hours: 12–20 hours a week to start on‑site in Downers Grove
• Compensation: $20–$25 hourly

• Own and execute online marketing strategy across:
  • Instagram
  • Facebook
  • Tik Tok
  • You Tube (short + long form)
• Create, capture, and edit high‑quality video content (Reels, Shorts, Tik Toks, patient‑education clips, brand storytelling)
• Develop content designed to go viral, increase reach, and attract leads
• Manage and optimize website content (SEO‑aware copy, landing pages, blogs, eBlasts, calls‑to‑action)
• Do outreach to appropriate vendors for product visibility within the clinic space, including local creatives and small business owners
• Create informational newsletters and eBooks on a variety of topics
• Work collaboratively with the clinic owner to align marketing with promotions, services, and growth goals
• Track performance metrics (reach, engagement, leads, conversions) and adjust strategy accordingly
• Participate in on‑site marketing:
  • Videoing in the clinic
  • Community outreach
  • Local events, partnerships, and promotions
  • Support field marketing efforts that connect digital campaigns to real‑world visibility

• Proven experience in digital marketing and lead generation, preferably for a local or service‑based business involving wellness, natural health, etc.
• Writing capability
• Strong working knowledge of Word Press, including:
  • Editing and updating website pages
  • Managing blog content
  • Optimizing on‑page SEO (headlines, meta descriptions, internal links)
  • Working with themes, plugins, and basic troubleshooting
• Proficiency across major social media platforms:
  Instagram, Facebook, Tik Tok, You Tube
• Ability to capture, edit, and publish video content for multiple platforms (Reels, Shorts, Tik Tok, long‑form video)
• Understanding of social media algorithms, trends, and viral content strategy
• Experience creating marketing content that drives engagement and leads
• Basic SEO and website content strategy knowledge
• Know‑how around eBook creation, podcasts, etc.
• Comfortable working both on‑site and in the field to capture real‑time content
• Strong organizational skills with the ability to manage multiple projects and deadlines
• Self‑starter mindset with the ability to work independently and bring creative ideas forward
• Strong communication skills and a collaborative, team‑oriented approach