Online Trade Marketing Manager Marketing & Digital

About the department

As part of the domestic sales team, you will be at the forefront of increasing rate‑of‑sale performance of Miele appliances at retail and connecting consumers with premium appliances that are sustainable and high quality. We strive to make our workplace and culture as future‑proof as our world‑renowned products. Come and join a team that has been evolving since 1899 and help us to continue achieving our philosophy of being ‘Immer Besser’.

• In close collaboration with Consumer Marketing, Category Managers and Sales, you define and deliver the Trade Marketing strategy and plan across relevant channels
• In partnership with the marketing team, you contribute your expertise to develop campaigns and assets and ensure their effective implementation in retail environments
• By representing the customer perspective, you lead projects and influence marketing campaigns and messaging to align with retailer and consumer needs
• You take ownership of the discretionary advertising and promotion budget, aligning with Sales and Marketing leadership to ensure effective delivery of plans
• In collaboration with internal teams and partners, you develop and implement a 12-month trade marketing strategy that supports mutual growth for Miele and its retail partners
• You apply analytical tools to measure and evaluate the success of online retail marketing initiatives, including sales performance, ROI, and partner feedback
• You implement a feedback‑driven approach to continuously optimise marketing activities and budget allocation

• Extensive online marketing experience with a customer‑centric approach and a strong commercial mindset, including proven success in strategy execution for senior stakeholders
• A degree in Marketing, Digital Marketing or equivalent expertise in digital marketing; CIM qualification is desirable
• Demonstrated ability to manage cross‑functional relationships and navigate complex organisational structures
• Proven experience interpreting KPIs such as Share of Search, ROI, PDP readiness and automation levels
• Strong understanding of eCommerce dynamics, digital shelf analytics and content syndication tools, with the ability to share best practices on digital activation and conversion‑driving applications

• CIM qualification
• Experience in project management or similar environments

• Salary up to £45,000 plus a competitive benefits package
• Bonus scheme of up to 2 months’ salary
• Extensive discounts on Miele products for yourself, family and friends
• Discounted gym membership and subsidised onsite café
• Health cash plan and free eye tests
• Additional benefits including financial advice, recognition schemes and more

This is a full‑time, permanent position based in Abingdon with hybrid working options available. We welcome applications from all backgrounds and are committed to creating an inclusive workplace.

GBIE Recruitment Team –