Lead, Audience-Driven Media Strategy

A digital marketing agency is seeking a Director of Media Strategy to lead comprehensive media strategies that drive measurable growth. This remote role focuses on audience-first approaches to connect consumer journeys with business outcomes. Ideal candidates should have over eight years of experience in paid media and integrated marketing. Responsibilities include developing audience frameworks, designing omnichannel strategies, and leading performance optimization initiatives.

The role also involves client leadership and cross-functional team influence, making strong communication skills essential.
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