Media Relations Specialist IV; Ohio Residency
Remote / Online - Candidates ideally in
Columbus, Franklin County, Ohio, 43224, USA
Listed on 2026-02-28
Columbus, Franklin County, Ohio, 43224, USA
Listing for:
CareSource
Full Time, Remote/Work from Home
position Listed on 2026-02-28
Job specializations:
-
Marketing / Advertising / PR
Marketing Communications, Digital Marketing, PR / Communications
Job Description & How to Apply Below
Remote:
Columbus WFHtime type:
Full time posted on:
Posted 2 Days Agojob requisition :
R12079
*
* Job Summary:
** The Media Relations Specialist IV is responsible for leveraging advanced media relations expertise to protect the Care Source brand and drive brand awareness and positioning across a broad range of platforms. The role focuses on strategic planning, metrics and reporting, and identifying and executing integrated earned media campaigns.
*
* Essential Functions:
*** Lead the development of strategic communications plans that drive reputation and growth.
* Proactively identify and lead high-impact media relations opportunities to enhance Care Source's brand presence both locally and nationally
* Develop campaign KPIs in concert with key internal stakeholders, measure and report for continuous optimization
* Manage agency relationships ensuring on-time, on-budget, quality deliverables
* Lead the development and implementation of comprehensive media strategies for crisis communications and sensitive issues
* Act as a subject matter expert for internal and external communication initiatives, providing strategic counsel to executives and key stakeholders
* Oversee the creation of high-value external materials, including fact sheets, news releases, media kits, and other related content
* Drive content strategy and development for media and external communications, ensuring alignment with brand guidelines and strategic objectives
* Serve as a key contributor to the company’s social media and digital content strategies, ensuring consistency across platforms
* Monitor industry trends, media coverage, and competitors to identify opportunities and challenges for the organization
* Provide advanced guidance on media training for key spokespeople, developing talking points and preparation strategies for media interviews
* Lead cross-functional project teams, driving media relations strategy and execution
* Ensure accurate, error-free content development that is adherent to company, state and federal requirements
* Perform any other job-related instructions as requested
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* Education and Experience:
*** Bachelor's degree in Communications, Public Relations, Journalism, or a related field, or equivalent work experience is required
* A minimum of ten (10) years of experience in media relations, with a focus on strategic communication and brand positioning
* Health care communications experience is preferred
* Demonstrated experience in strategic planning and execution of media strategies, particularly in crisis communication scenarios
** Competencies, Knowledge and
Skills:
*** Advanced proficiency in Microsoft Office Suite and visual software programs like Power Point
* Strong knowledge of Associated Press Style
* Superior presentation, written and verbal communication skills, with the ability to influence and articulate complex concepts to diverse audiences
* Strong decision-making, critical thinking, and problem-solving skills, especially under high-pressure situations
* Strong collaborator who can harmonize diverse inputs
* Expertise in managing media agencies and executing large-scale media campaigns
* Extensive experience with social media strategy and digital communication platforms
* Ability to manage complex projects with tight deadlines while maintaining attention to detail
* Strong understanding of Meltwater and other monitoring and reporting tools
** Licensure and Certification:
*** None
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* Working Conditions:
*** General office environment; may be required to sit or stand for extended periods of time
** Compensation Range:**$72,200.00 - $Care Source takes into consideration a combination of a candidate’s education, training, and experience as well as the position’s scope and complexity, the discretion and latitude required for the role, and other external and internal data when establishing a salary level. In addition to base compensation, you may qualify for a bonus tied to company and individual performance.
We are highly invested in every employee’s total well-being and offer a…
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