Senior SEO Strategist – Community Platforms
South Africa
Listed on 2026-02-28
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Marketing / Advertising / PR
SEO, Digital Marketing
This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.
-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.
Our client is a dynamic and innovative company specializing in community-driven marketing and AI‑optimized content strategies. They help brands build visibility, trust, and engagement in online communities like Reddit. With a focus on data‑driven approaches, they enable businesses to leverage discussion platforms for organic growth and AI-friendly content.
LocationFully‑Remote (Work from Home) | 9 AM – 5 PM EST
Role OverviewThe SEO Strategist will analyze keywords, develop, and execute a content strategy for the client’s subreddits. This role ensures that subreddit content ranks organically in Google, appears in Discussions & Forums snippets, and is optimized for LLM comprehension and AI‑generated summaries. The position requires in‑depth keyword and SERP analysis, content creation, and documentation of a repeatable process (SOP) for future clients.
Key Responsibilities- Keyword Research & SERP Analysis
- Conduct comprehensive keyword research and SERP analysis to identify ranking opportunities specific to discussion‑based content.
- Focus on:
- Keywords triggering discussion or forum results.
- Search intent suitable for Reddit‑style content.
- Opportunities where subreddit posts can realistically rank.
- Use tools like SEMrush to identify high‑value keywords, existing ranking threads, and content gaps.
- Content Strategy & Optimization
- Develop a subreddit‑specific content strategy based on keyword findings, search intent, and ranking patterns.
- Create and implement SEO‑, GEO‑, and LLM‑optimized subreddit posts, including:
- Title structures aligned with search queries.
- Semantically rich, answer‑oriented post bodies.
- Content formatted for both human readers and AI systems.
- Evaluate the impact of backlinks or external signals on subreddit rankings and provide implementation guidance.
- Performance Tracking & Reporting
- Track and report on post‑level performance, including rankings, visibility, and month‑over‑month trends.
- Documentation & Knowledge Transfer
- Document the entire process into a clear, repeatable SOP, covering:
- Keyword research and analysis methodology.
- Content strategy framework.
- Post creation and optimization guidelines.
- Tracking, reporting, and iteration processes.
- Templates and best practices.
- Provide live or async walkthroughs to ensure effective knowledge transfer to the team.
- Document the entire process into a clear, repeatable SOP, covering:
- Proven experience in keyword research, SEO content strategy, GEO, and LLM optimization.
- Strong hands‑on experience with SEMrush or similar SEO tools.
- Demonstrated success ranking forum or discussion‑based content (e.g., Reddit, Quora) in Google SERPs.
- Experience managing or optimizing brand‑owned subreddits.
- Familiarity with how AI systems interpret, summarize, and rank community‑generated content.
- Background in building scalable SEO systems for agencies or multiple clients.
- Ability to translate complex workflows into clear SOPs and documentation.
- Strong communication and collaboration skills.
- Analytical and data‑driven mindset with a focus on performance metrics.
- Proactive and detail‑oriented approach, ensuring content aligns with SEO and AI best practices.
- Strategic thinking with a deep understanding of community platforms and AI optimization.
- Creative and adaptable to evolving trends in SEO and content marketing.
- Subreddit content consistently ranks in Google’s organic search and AI‑generated summaries.
- Clear, actionable SOPs that enable the team to replicate the process for future clients.
- Data‑backed insights and recommendations that drive visibility, engagement, and conversions.
- Strong collaboration with internal teams to align content strategy with broader marketing goals.
This is an exciting opportunity for a Senior SEO Strategist to shape how brands leverage online communities for growth. If you’re passionate about SEO, AI optimization, and scalable content strategies, this role offers the chance to make a meaningful impact in a fast‑paced, innovative environment. Apply today to join a team that helps clients succeed through strategic community marketing.
Application ProcessTo be considered for this role these steps need to be followed:
- Fill in the application form
- Record a video showcasing your skill sets
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