Marketing Manager

Overview

Torch Light seeks an experienced Marketing Manager for our client, a DC-based national association. This role partners closely with marketing leadership and cross-functional stakeholders to lead integrated marketing programs supporting education offerings, events, products, and services. You will design and execute data-driven, go-to-market strategies that drive engagement, attendance, and revenue across diverse member audiences.

Hybrid role. Remote work permitted two days per week (Monday and Friday).

Note:

U.S. citizenship or a permanent residency card in the U.S. is required to be an eligible candidate for this opportunity.

Contract opportunity, full-time 40 hours per week. Suite of benefits available.

$48 to $54 per hour

Note:

Rates and salary ranges are commensurate with experience, certifications, industry knowledge, and technical skills and abilities

• Serve as marketing program lead for education programs, events, products, and/or services, partnering with marketing leadership and cross-functional stakeholders
• Develop and execute integrated, data-driven marketing plans and go-to-market strategies with clear positioning, messaging, and value propositions
• Manage marketing initiatives end to end, including timelines, budgets, deliverables, and stakeholder approvals
• Drive audience-focused, cross-channel campaigns using segmentation, personas, and market research
• Develop compelling marketing content across channels, including email, digital, social, print, and multimedia assets
• Track and analyze campaign performance, recommending optimizations to improve engagement, attendance, and revenue
• Ensure brand consistency and maintain proactive communication and alignment across internal teams

• 7+ years of experience managing integrated marketing campaigns in a large organization
• Proven experience marketing events, education programs, products, and/or services
• Strong background leveraging multiple channels (email, digital, print, social) to reach segmented audiences
• Experience using market research, data, and analytics to inform strategy and measure ROI
• Proficiency with CRM, marketing automation platforms, CMS tools, and email marketing systems
• Working knowledge of design tools such as Canva and/or Adobe Creative Suite
• Strong project management, stakeholder collaboration, and prioritization skills
• Excellent written and verbal communication skills; writing test required
• Proficiency with Microsoft Office tools