Farm Marketing & Communications Coordinator

Location: Remote with travel on site

Reports To: Farm Owner / Farm Operations Manager

The Farm Marketing & Communications Coordinator is responsible for promoting Summers Wellness Farm’s products, story, and seasonal offerings through digital and community-based marketing. This role focuses on increasing brand awareness, supporting sales efforts, and communicating availability, new products, and farm updates to customers. The ideal candidate understands both marketing fundamentals and the values of small-scale, local farming.

• Develop and execute seasonal marketing plans aligned with harvest schedules
• Promote farm products, availability, and pricing to customers and partners
• Support product launches and expanded crop offerings based on customer demand

• Create and schedule content for social media (Facebook, Instagram, email, website)
• Share farm updates, harvest highlights, behind-the-scenes content, and customer stories
• Maintain a consistent brand voice that reflects the farm’s mission and values

• Manage customer email communications (seasonal announcements, product availability, promotions)
• Assist with customer newsletters and order reminders
• Collaborate with inside sales to support outreach and follow-ups

• Create simple marketing materials (flyers, product lists, price sheets, postcards)
• Support inside sales efforts with updated messaging and visuals
• Help promote new products and expanded varieties

• Maintain accurate branding across all marketing materials
• Support local events, markets, and partnerships through promotion
• Collect customer feedback and insights to inform future marketing efforts

• Experience in marketing, communications, or social media management
• Strong written communication skills
• Basic graphic design skills (Canva or similar tools preferred)
• Comfortable managing multiple projects and deadlines
• Familiarity with local food, agriculture, or small business marketing (preferred)

• Photography or video content creation
• Email marketing platform experience
• Website content updates or basic CMS knowledge
• Understanding of seasonal marketing cycles

• Flexible schedule with increased activity during peak seasons
• Mix of remote work and on-site farm visits as needed
• Collaborative role working closely with farm leadership and sales

• Hourly, salaried, or contract-based (based on experience)