Senior Marketing Planning Lead, Software; Remote
Baton Rouge, East Baton Rouge Parish, Louisiana, 70873, USA
Listed on 2026-02-04
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Marketing / Advertising / PR
Marketing Manager -
IT/Tech
Senior Marketing Planning Lead, Capital One Software (Remote)
Capital One Software is the enterprise B2B software business of Capital One, dedicated to helping organizations manage their data in the cloud with speed, agility, and efficiency. Born out of our own digital transformation, we commercialize the internal tools that powered our journey to becoming the first major U.S. bank to go "all-in" on the public cloud.
Our flagship products, Slingshot (data cloud optimization) and Databolt (data security), are designed to solve the most complex data management and AI-readiness challenges.
Core Job ResponsibilitiesCapital One Software is looking for a Marketing Planning Lead to drive the operational backbone of our marketing organization. This is a high-visibility role where you will be responsible for the "how" and "when" of our marketing strategy. You will orchestrate our annual and quarterly planning cycles, manage budgets, and streamline the workflows that allow our campaign managers and creative teams to do their best work.
Architect and lead the marketing operating rhythm, including annual budget planning and quarterly campaign planning.
Design and manage the central intake process for all marketing requests. Facilitate prioritization sessions to ensure resources are focused on the highest impact work.
Act as the primary liaison for LRCC (Legal, Risk, Compliance, and Corporate Communications) approvals. You will optimize the review process to ensure campaign speed-to-market without compromising Capital One’s compliance standards.
Agency & Vendor Management:
Lead the relationship with external creative agencies and Mar Tech vendors. Partner with ESM (Enterprise Supplier Management) and BAR (Brand Agency Relations) to manage contracts, performance SLAs, and risk assessments.Maintain the master marketing calendar and provide executive-level reporting on campaign health, project status, and resource utilization.
You will bridge the gap between Brand Creative, Product Marketing teams defining the vision, and the Risk/Legal teams ensuring we protect the brand.
Bachelor's Degree or military experience
At least 5 years of experience in Marketing Operations, Project Management, or Marketing Planning
At least 3 years of experience managing marketing budgets and financial forecasting
Experience navigating complex legal or compliance review cycles in financial services or a similar industry
Demonstrated ability to use project management tools (for example: Workfront or Jira) and CRM platforms (for example: Salesforce CSM)
Experience streamlining internal creative and production workflows
At this time, Capital One will not sponsor a new applicant for employment authorization for this position
The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.
Remote (Regardless of Location): $161,500 - $184,300 for Sr. Manager, Marketing
McLean, VA: $177,700 - $202,800 for Sr. Manager, Marketing
New York, NY: $193,800 - $221,200 for Sr. Manager, Marketing
Richmond, VA: $161,500 - $184,300 for Sr. Manager, Marketing
San Francisco, CA: $193,800 - $221,200 for Sr. Manager, Marketing
Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate’s offer letter.
This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.
Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website () .…
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