Marketing Specialist

iQ is one of the UK's biggest providers of student accommodation, committed to giving our 34,000 students in 85 sites across 29 UK cities their best year yet.

Our London and Manchester based support teams are the cog that keeps the iQ wheels turning, providing our brilliant site teams with everything they need to deliver a fantastic student experience every day.iQers are a pretty special bunch. Our team is bursting with independent thinkers and problem solvers, who join us to explore what's possible and build a career as part of a diverse, fun and supportive team.

If you have people skills, personality and potential then you have all the makings of a great iQer.

Marketing Specialist We’re looking for a creative and organised Marketing Specialist to join our Marketing Comms team. You’ll help deliver the campaigns and activations that drive our leasing performance, strengthen our brand and shape the experience of thousands of students across the UK.This is a role for someone who loves juggling projects, spotting opportunities, and bringing ideas to life, all while keeping a close eye on performance and detail.

You’ll work closely with our Marketing Manager, Email Marketing Specialist and Regional teams to plan, deliver and optimise multi‑channel campaigns across the UK and internationally. Your work will help us attract new students, engage current residents and amplify the iQ brand in smart, creative ways.

Key Responsibilities:

Delivering local, national and international campaigns

Writing creative, data‑driven briefs for our Studio team Producing campaign collateral and ensuring it lands brilliantly on site Supporting email and SMS comms planning with our Email Marketing Specialist Building campaign guides and decks for site teams, and partnering with Internal Comms to ensure clarity

Working with Regional Managers to plan events, university fairs and local activations

Reporting on campaign performance and sharing insights with the wider team Keeping our marketing calendar up to date with spend and performance stats

Skills and Experience:

We’re looking for someone who is:

Highly organised, detail‑driven and comfortable managing multiple priorities

Creative, curious and confident writing briefs and shaping campaign ideas

Comfortable analysing performance data and using insights to improve campaigns

Experience in student accommodation, hospitality, retail or travel is a bonus, as is familiarity with GA4, Power

BI or automated email journeys - but curiosity and a willingness to learn matter just as much.

Why iQ?

Want to know what it’s really like to work at iQ? Check us out on Glassdoor and hear directly from our people.

We operate a hybrid working model with 3 days in the office and 2 days working from home / site location.

Ready to feel like you've got the best job ever? Apply today and find out what it's really like to work at iQ!