Digital Experience Manager

Overview

Digital Experience Manager

Job Description

Are you passionate about creating seamless digital experiences and driving impactful marketing execution? Do you thrive in a global, collaborative environment where your expertise in marketing and lead management tools can make a real difference?

Grundfos, a Great Place to Work certified company, isseeking an experienced Digital Experience Manager to join our Industry Marketing team.

We are seeking a Digital Experience Manager to join our team and work with global and regional Industry marketing teams to drive, coordinate & execute digital marketing activities to ensure a best-in-class digital experience for our end-users. You will have a strong focus on lead execution and handling towards IND partners & distributors.

You will report to the Senior Manager for Digital Customer Journey and will operate remotely out of your home office where you can be based anywhere in the US or Mexico.

• Drive Regional Digital execution through Grundfos digital ECO-system such as AEM, Marketo & lead Method/Zinfy.
• Drive together with the regional marketing team on the Grundfos lead program for partners (ZINFY / Lead Method).
• Lead Management:
  Handle lead routing using Lead Method to ensure timely and accurate distribution.
• Lead Scoring:
  Develop and implement systems to rank prospects based on engagement and demographic data, prioritizing high value leads for the sales team.
• Project Management:
  Act as project manager for customer data enrichment initiatives.
• Regional Execution:
  Support global and regional campaign execution, including performance and PI measurement.
• Best Practice Sharing:
  Lead global best practice sharing across key digital levers.
• Website Management:
  Conduct online marketing and e-commerce promotions. Optimize user experience and ensure website performance. Manage and upload content/images, push updates live, and ensure forms are functional and user-friendly.
• Email Marketing:
  Plan, execute, and optimize email campaigns using Marketo. Manage distribution lists and analyze metrics such as open and click-through rates.
• ABM & Marketo Expertise:
  Implement Account-Based Marketing strategies and leverage Marketo for campaign success.
• Collaboration:
  
  Work closely with the local IND Marketing team and regional/global stakeholders to ensure smooth implementation.
• Regional Project Night Sky lead – Ensure tool utilization and true End-user insights is shared and activated across Marketing & sales.
• Expert in Rollworks ABM / Marketo / AEM / Zinfy/Lead Method / Excel.

We imagine that you have:

• A Bachelor’s degree in a related field or equivalent work experience.
• Minimum 5 years of experience working in a similar role.
• Strong digital marketing knowledge with proven experience in execution.
• Experience in Lead Excellence Programs and lead management tools.
• Solid understanding of Account-Based Marketing (ABM).
• Expert-level proficiency in Marketo (email marketing, lead scoring, automation).
• Hands-on experience with website content management and digital platform implementation.
• Ability to work in a global context with strong collaboration skills.
• Good communication skills in English (written, verbal, presentation).
• Excellent PC skills with above-average knowledge and use of Microsoft Office applications (Word, Excel, and PowerPoint) and a strong aptitude for learning and applying new systems and programs.

Whether it’s developing leadership skills or advancing your expertise even further, we’ll support you with continuous learning and development opportunities, to help discuss and steer your long-term Grundfos career path. You’ll be welcomed from day one into an inclusive, trusting environment guided by six core values.

In addition, your day-to-day benefits include:

• If you’ll be working from your home office, we’ll make sure you are well equipped with a workstation. However, you are always welcome to our offices where you can engage, learn, and have fun with colleagues.
• On top of it, flexible working hours; 5 paid holidays; paid time off for volunteering; up to 20 paid vacation days. Vacation hours are accrued on a…