Corporate Communications Manager - Marketing & Comm; U.S. Remote
Greensboro, Guilford County, North Carolina, 27497, USA
Listed on 2026-01-30
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Marketing / Advertising / PR
Marketing Communications, PR / Communications, Branding Specialist / Ambassador, Digital Marketing
Corporate Communications Manager - Marketing & Comm (U.S. Remote)
Position Overview
The Corporate Communications Manager oversees all internal and external communications to ensure clear, consistent, and brand-aligned messaging. This role oversees communications activities ranging from media relations and PR to internal and change management communications, alongside managing a Brand Communications Specialist. This role is solely responsible for internal brand perception by managing the intranet, internal communications, change management communications and brand materials.
Key ResponsibilitiesCorporate Communications Strategy and Messaging
- Develop a long-term, integrated communications strategy aligned with organizational goals, brand positioning, and executive priorities.
- Establish annual and quarterly communication roadmaps that support major business initiatives, product launches, organizational changes, and cultural priorities.
- Identify communication risks, opportunities, and narrative gaps, and proactively address them through targeted messaging initiatives.
- Develop and maintain company-wide message frameworks, including mission-aligned narratives, positioning statements, and storytelling pillars.
Internal Communications
- Develop internal communications strategy including newsletters, announcements, and employee updates.
- Manage intranet content, ensuring relevance and usability.
- Partner with HR and leadership on major internal initiatives and messaging.
- Develop change management communications to facilitate change adoption.
- Create branded internal documents such as Annual Reports, executive presentations, sales slides, and more.
- Collaborate with Human Resources and the executive leadership team to oversee and execute company townhalls.
Education & Experience
- Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field;
Master's degree preferred. - 6-10+ years of progressive experience in corporate communications, public relations, internal communications, or related fields.
- Demonstrated experience managing both internal and external communications for a multi-department or enterprise-level organization.
- Proven experience developing integrated communication strategies and managing messaging for executive and organizational initiatives.
- Strong background in change management communications and/or employee-facing communications.
- Experience managing or mentoring communications team members or specialists.
- Prior experience building and maintaining corporate narratives, messaging frameworks, and brand-aligned content.
- Experience working cross-functionally with HR, executive leadership, Marketing, and operational teams.
Technical Skills
- Proficiency with content management systems (e.g., SharePoint, Confluence) for intranet management.
- Strong writing, editing, and storytelling skills with the ability to adapt tone for different audiences.
- Familiarity with PR tools, media monitoring platforms, and communication analytics dashboards.
- Knowledge of brand governance principles and experience producing branded presentations and internal materials.
- Ability to analyze communication performance metrics and apply insights to improve engagement.
Strategic Communications Leadership
- Ability to develop comprehensive communication strategies that support organizational objectives, executive priorities, and brand positioning.
- Strong sense for narrative development, key message creation, and long-term communications planning.
Internal Communications Expertise
- Skilled at crafting clear, engaging, and timely internal content, from employee newsletters to organizational announcements.
- Ability to translate complex business updates into accessible, employee-friendly messaging.
- Deep understanding of change management communication best practices.
Cross-Functional Collaboration
- Excellent stakeholder management skills, with experience partnering closely with HR, senior leadership, Marketing, and operational teams.
- Ability to balance competing priorities while maintaining alignment across departments.
Writing & Content Development
- Exceptional command of written communication, editing, and…
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