Sr. Digital Marketing Specialist, Remote

Employer Industry: Healthcare Technology Why consider this job opportunity:

• Salary up to $86,000 base + bonus + equity
• Opportunity for career advancement and growth within the organization
• Flexible work schedules with the ability to work remotely
• Comprehensive benefits package, including health, dental, and vision insurance paid up to 80%
• Robust time‑off plan with 21 days of PTO in the first year
• Supportive and inclusive company culture focused on collaboration and public health

• Lead the development and execution of comprehensive digital marketing strategies and campaigns
• Manage advanced paid advertising strategies across platforms like Google PPC and Linked In
• Design and optimize marketing automation workflows and nurture campaigns in Hub Spot
• Analyze campaign performance, attribution, and ROI to provide actionable insights
• Collaborate with design and content teams to create effective advertising creatives and messaging

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• 5+ years of experience in digital marketing, with expertise in paid media, email marketing, and marketing automation
• Proficiency in creating and executing paid media campaigns in platforms like Google Adwords and Linked In
• Experience working in Hub Spot to create emails, landing pages, and workflows
• Strong analytical skills with experience in marketing analytics and reporting tools

• Expert proficiency in marketing automation platforms (Hub Spot, Marketo, Pardot, or similar)
• Hub Spot marketing certifications and Google Adwords, Google Analytics, and Linked In advertising certifications
• Experience working in an agile marketing framework
• Excellent attention to detail with the ability to manage multiple projects
• Strong communication skills and experience managing vendor and agency relationships

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