Junior Marketing & Copywriting Specialist

Type of job

Full Time, Part Time

Experience

Entry-Level (0-2 years), Middle
-Level (2-5 years)

We are looking for a Junior Marketing & Copywriting Specialist who’s able to blend creativity and data-driven insights to help us optimize our conversion rate and user engagement. You would be working closely with the Product Marketing Manager on crafting compelling copy and support efforts aimed at increasing the visibility of the Alux App.

• Email Marketing Copywriting:
  Write conversion-optimized copy for email marketing campaigns and newsletters, using storytelling to guide users toward specific actions.
• Automated Email Flows:
  Set up and maintain automated email flows to guide users through the conversion funnel, experimenting with A/B tests to improve open rates, click-through rates, and conversions.
• Performance Monitoring:
  Track email campaign performance, identify areas for improvement, and proactively implement optimizations to enhance engagement and drive conversions.
• Support with Marketing Strategy:
  Work closely with the Product Marketing Manager on copywriting and strategy for upcoming dedicated campaigns.
• Support with App Store Optimization (ASO):
  Keep an eye on trends and experiment with App Store Events, screen tests, and other ASO initiatives to boost the app’s visibility and install rate.

• Excellent copywriting skills with a portfolio that demonstrates your ability to write persuasive, conversion-oriented copy.
• Basic knowledge of email marketing tools (e.g., Customer Io)
• Nice to have: Experience with App Store Optimization (ASO) and app analytics tools.