Senior Programmatic Advertising Consultant

Senior Programmatic Advertising Consultant

Berlin, Cologne, Hamburg, London, Manchester, Amsterdam, Rotterdam, Zagreb, Split, Budapest, Skopje

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Stokke, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.

This role is part of our Growth Marketing team. We deliver end-to-end data-driven campaigns which foster both creativity and performance. Our specialty is creative, digital communications that drive performance, boost brand awareness, and shift market share for our clients. Our team in Germany is the only agency that combines technology, creativity and data to really make our clients grow.

The Programmatic team is part of DEPT®’s EMEA team, with team members located across Europe. Within our paid media teams, our certified programmatic advertising specialists help our clients to effectively purchase digital media which contribute to the clients goals. Whether through real-time bidding or direct deals with publishers, we make sure to drive the best results.

We are seeking a highly motivated Senior Programmatic Specialist to join our team. It will be responsible for managing programmatic campaigns across multiple platforms, optimising campaigns for performance, providing insights and recommendations to clients and team members.

The ideal candidate will have a strong affinity in becoming a specialist in the programmatic advertising field, with an understanding of the digital advertising ecosystem and experience in managing campaigns on the Google stack (DV360, CM360). Experience working with The Trade Desk is also preferable. Channel experience required for this role includes video, display, digital audio, digital out of home, and CTV.

• Constantly looking for the latest developments and opportunities that add value for customers and are critical of the work we deliver.
• Devise strategies and turn them into best-in-class tactics for great clients.
• Develop a plan that not only advises the most suitable creatives, but also how to effectively reach the target group and efficiently achieve the client's objectives.
• Translate results into insights, advice and new plans that can be presented clearly at every level.
• Manage programmatic campaigns across multiple platforms, including DV360, Amazon DSP, The Trade Desk, alongside other DSPs, DMPs, and ad exchanges.
• Analyse campaign data to provide insights and recommendations to clients.
• Deliver and present work with data-driven insight and analytics both internally and externally.

• Extensive experience in programmatic advertising, with a deep knowledge of the Google Stack (DV360, CM360, GA4, Google Ads (Display/Video)), other DSPs (e.g. Amazon DSP, The Trade Desk, DV360), GMP and Analytics.
• Understanding of the digital advertising ecosystem, including DSPs, DMPs, and ad exchanges.
• Strong analytical skills and ability to provide insights and recommendations based on data.
• Excellent communication and collaboration skills, including experience presenting plans to senior clients and internal teams.
• Experience in managing programmatic campaigns in video, display, digital audio, digital out of home, and CTV channels.

Please note that benefits may vary by location. Feel free to reach out to your recruiter for more details.

• Awesome clients. Whether big, small, local or global — at DEPT® you’ll get the opportunity to work with all of them, and we celebrate all of our successes together!
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
• Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us. Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.