Senior eCom Lead Strategist; Paid Social Expert - Remote
Denton, Denton County, Texas, 76205, USA
Listed on 2026-01-26
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Marketing / Advertising / PR
Digital Marketing, Marketing Strategy, Social Media Marketing
Right Hook Digital Creative Strategist Opportunity
I love e-comm and honestly want to hit the next level of growth with a world class team.
Does that sound like you? If so, well hey, how YOU doin'?? Read on.
You aren't alone.
In fact, every Strategist we've hired said the exact same thing.
Here's what you need to know about this position in our agency:
This is a fully remote role working within USA EST/PST hours (with option to work with our Nashville Office, if you're near that area).
Who is Right Hook Digital?
We are a premier eCommerce Growth Agency working with elite brands across North America, Europe and Australia.
Since 2017, we've grown from the ground up to a global presence, team of 80+ employees, racking up awards along the way with more in our sights - some examples:
- Anthill's Top 100 Coolest Company Awards
- AFR 100 Fast Starters (Australian Financial Review)
- Australia's Top 100 Young Entrepreneurs of the Year Awards
- Finalists Brisbane Young Entrepreneur of the Year Awards
- A driving vision to continuously improve as a top, award-winning agency on the planet.
Cool, cool - let's get into the nitty gritty now What's the vision?
This role is for the right person who is a proven, natural Creative Strategist at heart, with an intrinsic drive to realize client success by leveraging proven systems and contributing to the world class environment within our agency.
Key Outcomes & Performance Indicators:
- Bold, calculated execution of strategies that scales client revenue and success at/above your revenue targets (and as a result, your income potential scales as well)
- Confident, yet humble team leadership, delegation and planning to drive client success (You love to win, while elevating and inspiring others around you to win as well)
- Strong client retention & happiness scores (You're a natural rapport & relationship builder - As we like to say, "Relationship AND ROAS, baby!")
- Execution and Compliance against Proven RH Playbooks & Systems (You like executing on proven ways of doing things, instead of always going rogue and/or YOLO)
- Regular contribution and thought leadership to Improve RH Playbooks & Systems (You aren't afraid to try new things, and experimenting on great ideas out in the open with others)
What Actual Work is Involved?
As a Senior eCom Digital Strategist, you will be executing on the following:
- Onboarding, planning, documentation and presentation of strategies for your clients - this includes:
- Complete ownership of the account's Creative Strategy - this is the biggest core strength you will bring to the table.
- You'll do this via thoughtful ad planning, research, analysis, ideation, testing, optimizing and profitable scaling of your client's ad spend
- Producing persuasive ad experiences that Eugene Schwartz would be proud of
- Managing clients' ad budget(s) as if they were your own
- A strong understanding of your brand's financials & economics
- Project management of any additional assets that may need production - landing pages/funnel builds, questionnaire forms, messenger bots, required Shopify apps, etc.
- Confidence as the agency's front-facing role, managing the overall client relationship
- Identifying cross-selling opportunities for a client (you love to spot multi-channel growth opportunities)
- Preparing and present regular reporting for the client on a monthly basis
- Always staying up to date on the Paid Social Advertising industry (especially Facebook & IG) through groups, blogs and courses for the strategic benefit of your client account and the Right Hook team as a whole.
- Working within an agile scrum environment to plan, prioritize and execute on client work within a stable, balanced workload and time frame (Bonus points if you've had experience with sprint workflows in the past).
- Collaborating with the greater team:
- Sharing your team's work - what's worked, not worked, and why - to support a collaborative learning environment
- Following and Contributing to Right Hook's ad account best practice structures, testing rules and playbooks.
- Have a different way of seeing/doing things? Great! We love hiring those who have a willingness to experiment on fresh ideas, strategies out in the open for all to see, learn from…
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