Account Executive, PR

About Codeword

Codeword is a communication design agency that helps brands create breakthrough comms, content, and community experiences.

We’re a fast-moving team of writers, editors, designers, strategists, videographers, PR mavens, and even a few traditional marketers. Our incredible roster of big and small tech clients trust us to launch their startups, run multi-channel campaigns, grow their user bases, and lead comprehensive PR and marketing initiatives. We’re storytellers and brand engineers, and we love big ideas that serve a real purpose.

Codeword is a remote-first agency, though we have physical offices in NYC and SF that we won’t make you visit.

• 1-3 years of experience
• A passionate storyteller and trend spotter
• Motivated, enthusiastic self-starter able to complete tasks with support from your account leads
• A gracefully persistent storyteller that understands how the media works and what’s happening in the world
• You’re excited about building first-name-basis relationships with press, influencers and analysts across B2B and/or B2C tech
• You’re an executor that is passionate about error-free work, double-checking that you’ve dotted your Is and crossed your Ts
• You’re a team player who loves to contribute to the success of your teammates and clients

The Account Executive will be a key player in executing our strategic PR programs. You’ll support the day-to-day operations for a broad portfolio of clients (maximum of
6), playing a critical role in upholding excellence and delivery of industry-leading PR results.

An Account Executive benefits from a healthy dose of curiosity, as you’ll be trendspotting and researching across your client industries. You’ll complete the first drafts of creative work, press materials and support the generation of out-of-the-box ideas.

You’ll hone your skills in written and verbal client communication, as well as heavily support account management deliverables that help our programs run efficiently and effectively.

This is one of the heaviest media relations roles on the PR team with an expectation that you’ll be proactively developing hard-hitting story angles that regularly turn into high-impact media results for clients.

You’re growing your own industry reputation and Rolodex, and feel passionate about meeting with journalists, influencers, and industry experts.

Previous experience in the tech (B2B or B2C) and startup worlds is helpful, as well as a deep understanding of the shifting earned media landscape and how to measure the value of a PR win.

You’ll thrive if you’re an energetic and nimble self-starter that’s comfortable with shifting timelines and priorities. The right candidate doesn’t shy away from receiving or giving feedback (even to managers), shooting their shot with a crazy idea, or raising their hand for a challenge.

• Day-to-day PR program execution on a maximum of 6 accounts, including media relations, supporting the account lead, writing, client relations, and reporting.
• Scoring high-impact, top-tier media placements for your clients across all media verticals and mediums.
• Maintain client activity trackers and drive the client reporting process.
• Develop client account resources: media lists, speaking and awards lists, editorial calendars.
• Bringing creative ideas to your clients about how to break through the news cycle.
• Manage news monitoring process: client and competitor roundups—not just identifying it but also putting forward ideas about what we do with it.
• Explain complex tech and industry-changing ideas to journalists in three sentences or less.
• Participate in media training sessions and interviews.
• Utilizing your writing skills to craft thoughtful content and communications for and with clients and media.

People – that's you! – are the heart of our business, and we believe in pay transparency.

Our budget for this role is $60K-$76K, depending on experience.

• Flexible work hours
• Minimum 20 days paid vacation annually
• 401k + financial wellness support
• Health Insurance (medical, dental, life, pet, mental health services)
• Home office allowance
• Bi-annual Wellness Credits
• Monthly Technology Credit…