Copywriter

Overview

tbk is a performance-driven marketing and web agency seeking a Contract Performance Copywriter to join our team on a part‑time retainer basis. We are looking for an individual who can craft compelling, conversion‑focused copy rooted in research, brand strategy, and SEO best practices. This is not a journalism‑style content role—we are seeking a true strategic thinker who understands how to write copy that moves metrics.

The ideal candidate will be experienced in marketing and advertising copywriting across digital channels, knowledgeable in SEO tools like SEMrush and Google Analytics, and passionate about writing for diverse client industries.

• Writing website copy, landing pages, paid and organic social media content, emails, and blog posts
• Creating ad copy for digital campaigns (Google Ads, Meta, etc.)
• Developing messaging frameworks and brand voice documentation
• Conducting keyword research and writing SEO‑optimized content
• Collaborating with strategists, designers, and developers to align copy with performance goals
• Reviewing analytics (via GA4, SEMrush, etc.) to inform and optimize content strategy
• Participating in occasional client discovery or feedback sessions

• 3+ years’ copywriting experience in a marketing or digital agency
• Proven track record of driving measurable results (e.g., conversions, engagement, click‑through rate)
• Strong knowledge of SEO and keyword strategy, with access to tools such as SEMrush, Ahrefs, or equivalent
• Active Google Analytics certification (e.g., GAIQ)
• Ability to adapt tone and voice across diverse industries and audience segments
• Exceptional communication and organizational skills
• Comfortable working within brand and strategy frameworks
• Familiarity with CMS platforms and digital best practices

• Type: Part‑time remote contract
• Structure: Monthly retainer
• Estimated
  
  Hours:
  
  Please indicate how many hours per week or month you can commit
• Duration: Initial 3‑month contract, with potential for extension or permanent placement
• Compensation: Hourly rate (to be proposed by applicant)

• Cover letter or summary explaining your approach to performance‑based copywriting and fit for this role
• Portfolio of 5+ samples showcasing strategic, results‑driven copy, including measurable outcomes and the strategies used
• Hourly rate and estimated weekly/monthly availability
• client references (two)

tbk builds and maintains enterprise‑ready platforms and sophisticated marketing programs that lead brands to their next. Our award‑winning, full‑service agency creates industry‑leading websites, revenue‑generating marketing strategies, and custom software solutions to help businesses successfully compete and grow.

Realize your potential with a rewarding career at tbk.

Melissa Mc Inerney CEO & Chief Creative Officer, tbk

"Hi, I’m Melissa. At tbk, we don’t just write words—we create performance‑driven content that’s deeply rooted in strategy, research, and results. As our next contract copywriter, you’ll play a key role in shaping how our clients connect with their audiences. You’ll go beyond writing “nice” copy—you’ll craft messaging that converts, reflects brand voices, and drives measurable outcomes. You’ll work closely with our SEO, strategy, design, and paid media teams to ensure every word serves a purpose and performs.

If you love blending creativity with data and truly getting to know the people behind a brand, we’d love to hear from you."

We thank all applicants for their interest; however, only candidates selected for an interview will be contacted.

Equal Opportunities: tbk is an equal opportunity employer that values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital, veteran, or disability status. tbk values diversity and is committed to creating an inclusive work environment. We provide equal employment opportunity for all applicants and employees. We do not discriminate based on any legally‑protected class or characteristic.

Employment decisions are made based on qualifications, merit, and business needs. If you need assistance or accommodation due to a disability, please let your recruiter know.