×
Apply for Jobs Apply for Jobs Post a Job Post a Job Local Jobs Home
Register Here to Apply for Jobs or Post Jobs. X
More jobs:
Digital Marketing Marketing Strategy Social Media Marketing

Multi-Channel Strategist: Business Education Provider: Remote

Remote / Online - Candidates ideally in
Cape Town, 7100, South Africa
Listing for: VGP Recruitment
Remote/Work from Home position
Listed on 2026-01-22
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Strategy, Social Media Marketing
Job Description & How to Apply Below
Position: Multi-Channel Strategist: Higher Business Education Provider: Remote  )

We have a superb opportunity for a Mid-Senior Multi-Channel Strategist to join the dynamic team at a South African provider of Higher Business Education headquartered in Cape Town. We’re looking for a seasoned Multi-Channel Strategist who is a well- rounded marketer with a strategic mindset.

You should possess excellent technical expertise, in both digital and traditional marketing channels, and a proven track record of using data effectively to drive brand awareness and customer acquisition. This is a very hands-on strategic role, in which you will be doing much of the implementation. You should also have a good understanding of CMS tools and analytics as you’ll be measuring and directing the team accordingly.

The successful candidate will have a passion for leveraging diverse marketing channels to achieve business objectives. You are strong digitally but have a solid grasp on the traditional channels.

The role has 2 direct report ins and as such, you’ll need experience in leading a creative team of Marketing staff. If your strategy game is on point, we’d love to help you score this exciting opportunity. Apply today!

Please note:

While this is a remote opportunity, it is Cape Town based and should you be Johannesburg based, you will need to be able to commute when required. The business’s remote work policy allows for a flexible remote working relationship that supports and encourages a mixture of work from home and collaborative work.

Consultant:
Kim Steven –

Responsibilities

Lead & Collaborate with the Marketing Team to Develop Integrated Multi-Channel Marketing Strategies Aligned with the Overall Business Goals & Objectives:

  • Analyse market trends, understanding target audiences, consumer behaviour, and the competitive landscape to identify opportunities and challenges for the education sector.
  • Identify key drivers and leverage them to create dynamic and transformative channel strategies.
  • Pioneer innovative approaches to channel marketing by designing strategies that push the boundaries of the current platforms and leverage emerging platforms to rapidly grow brand visibility, engagement, and conversions across channels.
  • Understand the nuances and potential of various marketing channels and implement strategies that effectively communicate with key audiences.
  • Accountable for the effective strategic management of all owned social media platforms.
  • Create and manage all advertising campaigns to drive traffic to the website, generate leads and applications and ultimately, new registrations.

    • Lead the Creation & Implementation of Digital Marketing Campaigns Across All Digital Channels & Platforms:

  • Social media – experience in utilising platforms like Facebook, Twitter (X), Instagram, Linked In, Tik Tok etc. to engage with the audience and drive brand awareness.
  • Email – knowledge of creating targeted email campaigns for lead generation and nurturing.
  • SEO – understand how to optimise website content and improve search engine rankings to increase organic visibility.
  • SEM – promoting the website and increasing brand visibility on search engine results pages through paid advertising, such as Google Ads as well as organic search to attract potential students and drive targeted traffic.
  • Content marketing – ability to develop and promote valuable content to attract and retain students.
  • Optimise paid digital campaigns to drive traffic, generate leads, and increase conversion rates while maintaining a strong focus on ROI.
  • Conversion Rate Optimisation (CRO): optimise landing pages and conversion funnels to improve lead acquisition and retention.

    • Lead the Development of Strategically Sound Marketing Mix Campaigns, Using the Non-Digital Marketing Mix:

  • Print Marketing:
    Design and produce materials, execute, monitor, evaluate and thereafter adjust strategies.
  • Radio:
    Identify radio stations and programs that align with the target audience, create compelling content; negotiate ad placement and rates, monitor ad performance, track response metrics, and thereafter optimise and adjust strategies.
  • TV advertising:
    Develop TV concepts and story books, collaborate with production team, negotiate ad placement and rates, monitor ad performance,…
    • Note that applications are not being accepted from your jurisdiction for this job currently via this jobsite. Candidate preferences are the decision of the Employer or Recruiting Agent, and are controlled by them alone.
    To Search, View & Apply for jobs on this site that accept applications from your location or country, tap here to make a Search:
     
     
     
    Search for further Jobs Here:
    (Try combinations for better Results! Or enter less keywords for broader Results)
    Location
    Increase/decrease your Search Radius (miles)

    Job Posting Language
    Employment Category
    Education (minimum level)
    Filters
    Education Level
    Experience Level (years)
    Posted in last:
    Salary
    Advanced Search