Director Of Communications And Public Relations - Voluntary & Remote * Applican

DIRECTOR OF COMMUNICATIONS AND PUBLIC RELATIONS - VOLUNTARY & REMOTE
***** FOR LONDON BASED APPLICANTS ONLY *****

• Part-time

International Women’s Initiative (IWI) is an organisation which raises awareness of the threats to the human rights of women across the globe and to promote and assist in the achievement of gender equality. Since 2012, IWI has worked to eradicate and educate on human rights violations against women. We take our values very seriously and believe that we cannot one day have equality without transparency, collaboration, inclusiveness, integrity, or tenacity.

The Director of Communications and Public Relations will be responsible for planning, development and implementation of all of IWI’s marketing strategies, marketing communications, and public relations activities, both external and internal. Oversees development and implementation of support materials and services for chapters in the area of marketing, communications and public relations. Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of IWI.

The position reports to the Executive Director and serves as a member of the senior management team. This position participates with the Executive Director and other management staff in charting the direction of IWI, assuring its accountability to all constituencies, and ensuring its effective operation. Within IWI, the Director of Communications and Public Relations has primary working relationships with the Executive Director, senior management team, staff of the Marketing, Communications and P.R. function.

Outside the agency, the position coordinates, primarily, with the media.

Marketing, Communications and Public Relations

• Responsible for creating, implementing and measuring the success of a comprehensive marketing, communications and public relations programme that will enhance IWI’s image and position within the marketplace and the general public, and facilitate internal and external communications; and
• Responsible for all IWI marketing, communications and public relations activities and materials including publications, media relations, client acquisition and so forth.
• Ensure articulation of IWI’s desired image and position, assure consistent communication of image and position throughout IWI, and assure communication of image and position to all constituencies, both internal and external.
• Responsible for editorial direction, design, production and distribution of all IWI publications.
• Coordinate media interest in IWI and ensure regular contact with target media and appropriate response to media requests.
• Act as IWI’s representative with the media.
• Coordinate the appearance of all IWI print and electronic materials such as letterhead, use of logo, brochures, etc.
• Develop, coordinate and oversee programmes, technical assistance and resource materials to assist chapters in the marketing, communications and positioning of their activities.
• Provide counsel to chapters on marketing, communications and public relations.
• Ensure that IWI regularly conducts relevant market research and coordinate and oversee this activity.
• Leads projects as assigned, such as cause-related marketing and special events.

• Responsible for the achievement of marketing/communications/public relations mission, goals and financial objectives. Ensure that evaluation systems are in place related to these goals and objectives and report progress to the Executive Director.
• Develop short- and long-term plans and budgets for the marketing/communications/public relations programme and its activities, monitor progress, assure adherence and evaluate performance.
• Recommend short- and long-term IWI goals and objectives to the Executive Director.
• Develop, implement and monitor systems and procedures necessary to the smooth operation of the marketing/communications/public relations function.
• Keep informed of developments in the fields of marketing, communications and public relations, not-for-profit management and governance.

• Work with senior staff, other staff…