Assistant Product Manager Job Singapore,Marketing / Advertising / PR

Job title: Assistant Product Manager Salary: SGD 4,000 - 5,200 Reference

Our client is a global FMCG company for baby & maternity products.

Responsibilities

Product & Portfolio Management
- Own the end-to-end product planning process, including consumer insights, market sizing, new product pipeline development, and go‑to‑market strategies to drive sustainable growth across multiple markets.
- Develop and manage a 3–5 year innovation roadmap for assigned categories, balancing core product optimization with breakthrough innovations.
- Analyze sales performance, marketing effectiveness, and research data to optimize the regional portfolio, rationalize SKUs, and identify whitespace opportunities.
Product Innovation & Project Management
- Integrate consumer insights, concept testing, and Home‑Use Tests (HUTs) into the product development process to ensure strong consumer relevance and market success.
- Monitor industry and competitive trends to refine product features and strengthen regional differentiation.
- Partner closely with R&D on product and packaging development, ensuring technical feasibility, functional performance, and brand alignment.
- Ensure all product concepts, formulations, and claims comply with regional regulatory and certification requirements.
- Lead cross‑functional collaboration with Sales, R&D, QA/QC, Operations, and Finance to deliver project milestones on time and within scope.
Marketing Communication
- Develop clear product briefs and provide strategic direction to Brand and Digital Marketing teams on positioning, key messages, and launch objectives.
- Review and guide marketing deliverables—including creative assets, regional toolkits, and activation materials—to ensure alignment with product strategy and market needs.
- Collaborate cross‑functionally to cascade regional communication toolkits, enabling effective local market adaptation and execution.

What you will receive

Variable Bonus (Depending on Company & Individual performance, on average 2 to 2.5 months)
Annual Leave: 14 days (Additional 1 day per year, up to a max 21 days)
Medical Leave
Medical claims up to $450 per year
Annual Health Screening up to $300 per year
Flexible working arrangement including hybrid work and staggered working hours:
- Office working hours : 9.00 am to 5.45 pm/ 8.45 am to 5.30 pm / 9.30 am to 6.15 pm
- 1 day Work From Home on every Wednesday

Requirements & Preferences Must

Minimum Bachelor's Degree in a business‑related function.
At least 3 years of experience in product development and management within regional or NPD exposure within the Skincare/FMCG industry.
Strong strategic planning and analytical skills to identify opportunities and translate them into actionable innovation roadmaps.
Strong project management and organizational skills, capable of driving multiple regional projects under tight deadlines.
Exposure to market research and tracking data (e.g., Nielsen, Euromonitor) to guide portfolio and innovation decisions.
Excellent communication and presentation skills in English and Mandarin to influence English and Mandarin‑speaking stakeholders across functions and markets.
Independent and proactive team player with creativity and passion for product innovation.

Advantageous

Experience working in a Japanese company is a plus
Experience working in the skincare industries

We regret that only shortlisted candidates will be notified.

Registration No.: R (William Han)

Recruitment Licence: 12C5051

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