User Acquisition & Retention Manager; f​/m​/x

Über uns Was du bei uns bewegen wirst About us

comparis.ch is Switzerland’s leading comparison platform. For more than 25 years, we have been comparing prices and services from health insurers, insurance providers, banks and telecom companies, and we also operate Switzerland’s largest online marketplaces for real estate and cars. With our comprehensive comparisons, we create transparency and help users make the right decisions for their needs. With over 80 million visits per year, we are one of the most used websites in Switzerland.

Nine out of ten people know us as Switzerland’s independent comparison platform.

Now that you know who we are, let’s get to the point: our Marketing team needs your support!

As User Acquisition & Retention Marketing Manager, you will own and develop our cross‑selling, referral and retention mechanisms across all Comparis products. You will ensure that one‑time visitors become active Comparis users – and that they continue to use multiple Comparis services over the long term.

In particular, you will be responsible for:

• Designing,runningandoptimizingemail and CRM campaigns across the entire user journey (onboarding, activation, re‑engagement, cross‑selling)
• Building and operating referral and recommendation programs
• Working closely with Product, Sales, SEO and Performance Marketing teams
• Planning and executing A/B tests and funnel optimizations
• Defining, monitoring and continuously improving key KPIs such as activation, retention, cross‑sell rate and lifetime value
• Analyzing user behavior and deriving concrete optimization actions

• Several years of experience in CRM, email marketing, marketing automation or growth marketing
• Experience with CRM or marketing automation tools (e.g. Iterable, Lytics, Zoho)
• Strong understanding of customer journeys, funnels and conversion optimization
• Experience working with tracking, analytics and BI tools (e.g. Google Analytics, Looker Studio, Tableau)
• Structured, analytical and data‑driven working style
• High level of ownership with a strong hands‑on mentality
• Team player who enjoys working cross‑functionally with Marketing, Product, UX, Data and Commercial teams
• Very good German and English skills, written and spoken

As User Acquisition & Retention Marketing Manager, you will have the opportunity to build and shape a new, central growth function  will work in an environment with flat hierarchies, fast decision‑making and a high level of autonomy. We live a culture of transparency, respect and trust. Lifelong learning is part of who we are – we actively support continuous development at both individual and team level.

In addition, we offer a 40‑hour work week with flexible working hours and the option to work from home or remotely.

Then don’t hesitate to apply today. If you have any questions, Daphne, our People Management Leader, will be happy to help. We look forward to your application!

Note for recruitment agencies:
We only consider direct applications for this position.