Head of Marketing and Commercial

Head of Marketing & Commercial

£60,000 – £70,000

Fully Remote (UK)

Monthly London travel

The Opportunity

We are recruiting on behalf of a UK-based healthcare technology company delivering digital platforms across both consumer and B2B markets. Their products support improved performance, transparency and decision-making within a regulated sector.

The Role

Our client is seeking a Head of Marketing & Commercial to lead demand generation, brand positioning and revenue growth across a portfolio of digital products. This is a senior, hands-on role with responsibility for aligning marketing, sales and customer success to build a scalable and predictable commercial engine.

Key Responsibilities for Head of Marketing & Commercial;

* Lead B2B and B2C marketing strategy, including brand, content, SEO, paid media and partnerships

* Drive demand generation and pipeline growth for B2B SaaS products

* Design and manage the sales funnel from lead through to live customer

* Oversee SDR/BDR activity and outbound strategy

* Provide oversight of customer success, onboarding, retention and upsell

* Own CRM (Salesforce) standards, reporting and forecasting

About You;

* Proven B2B marketing leader within SaaS or data-led products

* Experience building and scaling demand generation engines

* Strong understanding of sales funnels, CRM and revenue metrics

* Confident managing cross-functional commercial teams

* Data-driven, commercially minded and comfortable in regulated environments

What’s in it for you?

* Fully remote working (UK) with monthly travel to London

* Senior leadership role with genuine commercial ownership

* Flexible working and supportive culture

* Thrive in a supportive environment that values ownership and clarity

* Get your birthday off for free

* Gain access to an enhanced Employee Assistance Programme

* Participate in salary sacrifice EV scheme

* 28 days holiday plus 8 bank holidays