Social Media Manager

Lifestyle Christianity is seeking a highly organized and proficient Social Media Manager to join our team. The ideal candidate will be responsible for managing the ministry's social media presence across various platforms, creating content calendars, coordinating with other team members, keeping track of KPIs, and ensuring all projects align with the ministry’s branding guidelines. This role requires excellent organizational skills, effective communication, and the ability to manage multiple projects simultaneously.

This is an on-site position at our Lifestyle Christianity training center located in Watauga, TX.

• Social Media Marketing Responsibilities:
  • Brand Development & Strategy:
    • Use social media marketing tools to create, strengthen, and maintain the company’s brand identity.
    • Work closely with the Marketing Director to develop and execute social media campaigns aligned with company goals.
  • Content Management:
    • Upload and schedule content—including captions and descriptions—across all platforms.
    • Ensure consistent voice, branding, and engagement strategy across all social media accounts.
  • Customer Engagement:
    • Interact with customers and stakeholders via comments, direct messages, and community features to foster a positive brand presence.
  • Analytics & Reporting:
    • Analyze the company’s digital marketing and social media strategies to identify strengths and areas for improvement.
    • Set and track Key Performance Indicators (KPIs) for campaigns (e.g., engagement rates, shares, likes, followers).
    • Provide weekly performance reports to the Marketing Director including:
      • Average new followers/subscribers
      • Average likes per static post and reel
      • Weekly views and reach across platforms
  • Trend Monitoring & Insights:
    • Research and monitor current social media trends, algorithm changes, and competitor strategies.
    • Inform leadership of emerging trends relevant to the company’s brand and mission.
  • Platform Management:
    • Oversee and manage all official social media and content distribution channels, including:
    • LC, LCU, and Todd White accounts
    • You Tube, Rumble, Spotify, Apple Podcasts, X (formerly Twitter), Tik Tok, Facebook, Instagram

• Bachelor's degree in Marketing, Communications, or a related field (preferred but not required).
• Proven experience in social media management and project coordination.
• Strong organizational and multitasking skills.
• Excellent communication and interpersonal abilities.
• Proficiency in using social media platforms and keeping track of metrics.
• General understanding of graphic design, video production, and branding guidelines.
• Ability to work collaboratively with a diverse team of creatives and vendors.
• Competitive salary based on experience.
• Opportunities for professional development and growth.
• Supportive and inclusive work environment.
• The chance to make a meaningful impact through your work and contribute to the mission:
  Encounter Jesus. Walk in Freedom. Live the Lifestyle.

Interested candidates should submit a resume and -- optionally -- any examples of previous social media campaigns or creative projects you have managed to  .

We thank all applicants for their interest in joining our team, but only those selected for an interview will be contacted.

• Friday, 8:30 am - 4:30 pm, work from home