SEO & GEO Manager

## About the role

As our SEO / GEO Content Manager, you'll be the driver behind all our search results and AI output optimisation strategy and implementation in the US. Reporting to the Senior SEO / GEO Content Manager, you'll own the full stack of creating ideas through to production of our SEO and GEO efforts to drive organic growth and revenue for all our US products.

This role combines traditional SEO skills with the fast evolving landscape of AI results optimisation (or ‘Generative Engine Optimisation’ / GEO) and is for someone that wants to be right on the edge of innovation, understanding this new and changeable technology and acting on those ideas in a fast-paced team.

We're looking for someone who takes ownership, spots creative opportunities others miss, and gets genuinely excited about turning ideas into business value.
** What you’ll be doing**### Strategy
* Research and implement the latest best practice in SEO / GEO writing
* Understand deeply the traditional search and AI search landscape for insights
* Stay ahead of consumer trends, serving them with the best information possible to serve their needs.
* Analyse and understand industry peer content strategies for valuable insights
* Conduct research into our target audience to deepen our knowledge of applicable topics to write content about### On-site Content:
* Develop and deploy high-quality innovative content for credit cards and loans.
* Source and build a suite of AI copywriters to help you produce 1st drafts of content.
* Transform customer review data and market insights into high-converting creative concepts.### Off-site Content:
* Source, design and submit applications for industry awards across different themes and products.
* A development opportunity will be managing offsite link building programs.
** What we are looking for
*** 5+ years of hands-on SEO and GEO experience (strategy + execution) in finance
* Experience managing cross-brand or multi-product SEO content
* Ability to brief, manage and evolve the output of AI copywriting tools
* Strong understanding of SEO and GEO tools (e.g. GSC, Ahrefs, Screaming Frog, etc.)
* Familiarity with CMS platforms like Contentful
** Interview Process
*** Screening call with talent team
* A short take-home task
* Interview with Senior Content Manager & Head of Growth
* Interview with CMO & a US Managing Director
* The opportunity to
** scale up one of the world’s most successful fintech
** companies.
* ** Best-in-class compensation
** including equity.
* You can
** work from home every Monday and Friday
** if you wish - on the other days, we all come together IRL to be together, build and exchange ideas.
* ** 401k plan
** and
** medical insurance**(optical + dental covered)
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