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Remote Work - Media Buyer Specialist; Full-Stack + Funnel Strategist

Remote / Online - Candidates ideally in
Chicago, Cook County, Illinois, 60290, USA
Listing for: Purely Optimal
Full Time, Remote/Work from Home position
Listed on 2026-01-09
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing, SEO
Salary/Wage Range or Industry Benchmark: 65000 - 120000 USD Yearly USD 65000.00 120000.00 YEAR
Job Description & How to Apply Below
Position: Remote Work - Media Buyer Specialist (Full-Stack Growth + Funnel Strategist)

Remote Work - Media Buyer Specialist (Full-Stack Growth + Funnel Strategist)

Location: Remote.
Timezone: Pacific Time (PST) hours.

Base pay range: CA $65,000 - CA $120,000 per year.

Overview

We are scaling multiple fast‑growth brands across supplements, telehealth, travel subscriptions, tech, and AI/automation and we're on the hunt for a world‑class Direct Response Media Buyer who thrives on owning the entire customer acquisition funnel from ad click to conversion. This is not just a media buying role. You'll be the CRO, strategist, and performance marketer—responsible for crafting, testing, and scaling full‑funnel systems that convert cold traffic into customers across Facebook/Instagram, Google, and Tik Tok Shop.

We're looking for a true direct response killer—someone who can write high‑converting copy, build optimized funnels, and scale paid traffic profitably. If you think like a growth CMO but love getting your hands dirty inside the ad account and landing pages, we want to hear from you.

What You'll Own
  • 📣 Media Buying Across Paid Social + Search
    • Plan, launch, and scale campaigns on Meta (Facebook/IG), Google, and Tik Tok Shop.
    • Daily analysis of campaign performance to optimize creative, audiences, bidding, and spend.
    • Ruthless focus on ROAS, CAC, and LTV.
  • 📈 Conversion Rate Optimization + Funnel Strategy
    • Own and optimize full funnel architecture—landing pages, advertorials, checkout flows, upsells.
    • Lead A/B tests across pages, hooks, CTAs, and offers.
    • Turn performance data into actionable testing roadmaps.
  • ✍️ Direct Response Copywriting That Sells
    • Write (or guide) ads, headlines, lead‑ins, advertorials, and VSL scripts that drive conversions.
    • Match copy angles to customer psychology and platform behavior.
  • 🧠 Funnel + Offer Creation
    • Architect new funnels from scratch to launch new products or verticals (supplements, telehealth, etc.).
    • Coordinate landing page design, copy, and structure with internal or external designers.
    • Leverage proven DR frameworks to continuously launch and test new offers.
  • 🏆 Ownership & Strategic Growth Leadership
    • Set KPIs, manage budgets, and hold yourself accountable to results.
    • Collaborate closely with founders and marketing leadership.
    • Build and eventually lead a small performance team as we scale.
Requirements
  • ✔️ Experienced in Paid Social (Meta, Tik Tok) and Google Ads
    • 2‑5+ years of hands‑on media buying with proven results.
    • Experience managing 6‑7 figure budgets with measurable growth outcomes.
  • ✔️ Direct Response Copywriting + CRO Mastery
    • You can write, test, and optimize ads, landing pages, and funnel copy that converts.
    • Deep experience running A/B tests and optimizing every stage of the funnel.
  • ✔️ Funnel Builder with Results
    • Built landing pages, VSL funnels, and lead‑gen flows from scratch—using tools like Click Funnels, Webflow, High Level, Unbounce, or similar.
    • Bonus if you've launched offers in supplements, telehealth, or consumer SaaS.
  • ✔️ Strategic + Tactical
    • Think like a CMO but execute like a performance operator.
    • Don’t wait for creative assets or landing pages—build them yourself or drive the process forward.
  • ✔️ Self‑Starter with High Standards
    • Thrives in fast‑paced, entrepreneurial environments.
    • Owns outcomes, tracks metrics, and moves fast.
  • ✔️ Timezone Must be available to work in Pacific Time (PST) hours.
Benefits
  • 💰 Competitive base salary + performance bonuses tied to growth.
  • 🌍 Multi‑brand exposure across supplements, telehealth, AI/automation, and more.
  • 📈 Take full ownership of campaigns, funnels, and growth strategy—no red tape.
  • 🚀 Join a fast‑paced, performance‑driven team that rewards results.
  • 🧠 Opportunity to grow into Head of Growth or CMO‑level role as we scale.
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