Marketing Manager

Our Mission:

Activating audience insight through unrivalled human understanding, media execution strategies and sustainable technologies.

Our pioneering technology is a powerful telescope into human understanding, turning billions of disparate audience data points into vibrant and easy to understand insights. It’s complex data, made actionable for everyone. Unique to us, we join the technologies of audience intelligence and media buying together digitally - within our platform.

We understand the unique value of the individual, which is why we aim to create a company structure that welcomes ideas from everyone. You can read more about our culture and values here.

We are seeking a dynamic and versatile Marketing Manager to join the Fifty marketing team and support efforts in brand awareness and lead generation.

As the Marketing Manager, you will play a pivotal role in developing and executing marketing content, campaigns and events, as well as managing digital channels, and some day-to-day marketing operations and processes.

The marketing manager will work closely with the fractional Chief Marketing Officer (fCMO) to support and evolve the execution of the marketing plan and campaigns, with responsibility for all day-to-day execution across digital marketing channels, including the website, social, and Hub Spot.

Content Marketing:

• Assist the fCMO in developing and evolving the Fifty content marketing strategy across owned, earned, and paid channels.
• Grow Fifty’s presence on social media through a regular cadence of engagement that promotes Fifty’s offering, insights, and people.
• Develop and execute innovative marketing content formats to boost brand awareness and lead generation.
• Oversee the annual awards calendar in collaboration with commercial teams, partner on award entry drafting, and manage submissions and associated promotion.
• Draft and publish new case study content by partnering with commercial teams, and look at creative ways to tell customer stories through a range of channels.

Event Management:

• Plan, coordinate, and execute events and conferences to enhance brand visibility and generate leads.
• Develop and maintain relationships with event organisers, partners, and vendors.
• Oversee event logistics, including venue selection, budgeting, and coordination.
• Monitor event performance metrics and provide reports on event success.

Digital Marketing:

• Take ownership of the company website content, making regular updates to the blog and insights section, and more infrequent updates to core content pages as required, and optimisations for SEO.
• Manage and execute digital marketing campaigns, including paid social media, email marketing, and lead nurturing.
• Develop innovative ideas for creative marketing executions across all channels.

Operations and Reporting:

• Generate reports on marketing performance, measuring effectiveness and ROI in partnership with the fCMO.
• Stay up to date on the latest digital marketing trends and technologies.

• Proven experience in marketing, with a strong background in content marketing, event management and digital marketing.
• Excellent copywriting skills.
• Experience of using AI to augment work.
• Exceptional project management skills.
• Proficiency in marketing technology and digital platforms, preferably Hub Spot.
• Proficient experience in Canva to deliver designed static and basic video assets
• Excellent communication and interpersonal abilities.
• Ability to work collaboratively and manage external relationships.

£45-55K + Up to 15% company bonus scheme.

• 25 annual leave days + bank holidays
• Increased annual leave the longer you've worked with us
• Office closure over Christmas

• Paid volunteer leave
• Matched giving for a fundraising cause

• Contributory pension scheme based on level of seniority
• Generous and inclusive parental leave and sick pay policies
• Individual Learning & Development budgets
• A Mac laptop
• £100 personal budget for your home working station + a new monitor
• Mobile phone contract contributions
• Cycle to work scheme

• Fifty Thursdays - monthly breakfasts and an early finish with…