Associate Director, Paid Search & Social; Remote
NT, Canada
Listed on 2025-12-30
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Marketing / Advertising / PR
Social Media Marketing, Digital Marketing
Associate Director, Paid Search & Social (Remote Canada)
Apply for the Associate Director, Paid Search & Social (Remote Canada) role at Directive.
OverviewDirective Consulting is a performance marketing agency specializing in SaaS and tech companies. We’ve developed a unique marketing methodology called Customer Generation, prioritizing SQLs and customers over traditional metrics like MQLs. Our services include Paid Media, SEO, Performance Creative and Design, Video, Revenue Operations, and Strategy, all designed to help clients hit their SQL targets consistently.
Role and Responsibilities- Goal Setting – Set goals for every client engagement in your pod.
- Best Practices – Ensure clients follow best practices across all channels and mediums. In particular:
- LTV:
CAC modeling - Customer Generation
- Share of SERP
- Functional Content
- LTV:
- Breakdown Barriers – Understand approval moments and support strategists in earning a yes. Ensure roadblocks are addressed in 1x1s and action plans established.
- Accountability – Build structure, create cadence, support proactively, empower team with clear communication and expectation setting.
- NSM Attainment: 100%
- CSAT: 4.2+
- Bookings: $150k for each half of the year (total across pod for H1)
- Competitive base salary plus performance‑based bonus eligibility.
- Medical, dental, vision plans, disability, and life insurance coverage – 100% employer‑paid for you, 50% for dependents.
- Mental Health – Access to certified therapists through Spring Health and Headspace membership.
- Physical – Gympass.
- Time Off – Unlimited PTO (minimum 2 weeks), paid company holidays, birthday off, end‑of‑year recharge, paid parental leave.
- Financial – Traditional and Roth 401(k) with 3% company match.
- Bonus – Annual bonus based on tenure, scaling over time.
- Annual anniversary trip to Newport Beach, CA.
As a remote‑first company, you may work from anywhere in Canada. The role operates 100% virtually via Zoom and Slack. You’ll need a laptop, reliable internet, and a professional background. Reasonable accommodations are available for qualified individuals with disabilities.
Additional InformationDirective values People First and is committed to a diverse and inclusive culture. All qualified applicants receive consideration for employment regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Seniority LevelMid‑Senior level
Employment TypeFull‑time
Job FunctionMarketing and Sales
IndustryAdvertising Services
Referrals increase your chances of interviewing at Directive by 2x.
Salary range: CA$ – CA$
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