Senior Manager, Global Marketing Transformation & Operations

Senior Manager, Global Marketing Transformation & Operations

Join to apply for the Senior Manager, Global Marketing Transformation & Operations role at Sonos, Inc.

At Sonos we want to create the ultimate listening experience for our customers and know that it starts by listening to each other. As part of the Sonos team, you’ll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.

This role is a hybrid position. Some roles require an office while others may be done remotely. This position is considered hybrid, allowing for a combination of remote work and in-office collaboration. Qualified applicants must live within commuting distance of our Seattle or Boston office locations.

• Define and champion the strategic roadmap for marketing transformation, identifying opportunities to enhance efficiency, effectiveness, and innovation across all marketing functions.
• Lead complex change initiatives, inspiring adoption and ensuring successful integration of new processes, technologies, and methodologies.
• Collaborate closely with marketing leadership to align operational initiatives with overall business objectives and drive a data‑driven culture.
• Anticipate future marketing trends and technologies, advising on investments and capabilities needed to maintain Sonos' competitive edge in the sound industry.

• Oversee the development and implementation of robust measurement frameworks to evaluate the ROI of marketing campaigns and initiatives using econometrics models (MMM), incrementality solutions and modern attribution.
• Champion a culture of continuous improvement, leveraging insights to optimize marketing spend and resource allocation.
• Establish and track key performance indicators (KPIs) to ensure marketing efforts are delivering tangible business outcomes.

• Lead Marketing Analytics initiatives by generating deep, actionable insights from diverse data sources, informing strategic decisions and tactical optimizations.
• Ensure the integrity and accessibility of marketing data, working to integrate various data platforms for a holistic view of customer journeys and campaign performance.
• Present complex analytical findings in a clear, concise, and compelling manner to senior leadership and cross‑functional partners.

• Provide leadership and guidance to the Manager, Marketing Operations, ensuring the seamless execution of marketing campaigns and initiatives.
• Identify and implement best practices for marketing technology (Mar Tech) stack utilization, automation, and workflow efficiency.
• Drive continuous improvement in marketing processes, from campaign planning to execution and reporting, ensuring scalability and compliance.

• Lead, mentor, and develop a high‑performing team across Marketing Effectiveness, Marketing Analytics, and Marketing Operations.
• Foster a collaborative and empowering environment that encourages innovation, professional growth, and accountability.
• Manage resource allocation and workload across the teams to ensure optimal performance and delivery against priorities.

• 8-10+ years of experience in roles focused on marketing operations, marketing analytics, or marketing effectiveness, with at least 3+ years in a leadership position overseeing multiple functions or significant initiatives.
• Demonstrated success in leading and implementing significant marketing transformation initiatives and delivering measurable business impact.
• Proficiency in marketing measurement, including attribution modeling and campaign performance analysis.
• Strong understanding of marketing technology ecosystems (CRMs, DMPs, analytics platforms, marketing automation tools) and their application to optimize marketing efforts.
• Exceptional analytical and problem‑solving skills, with the ability to translate complex data into clear, actionable insights and strategic recommendations.
• Excellent leadership and…