Manager, Merchandising Operations

The Role

The Manager, Merchandising Operations is responsible for leading and optimizing daily merchandising operations across digital and in-store channels, including product data management, discount and promotion execution, and vendor and inventory-related operational workflows. This role is a critical driver of executional excellence—ensuring merchandising strategies are translated into consistent, compliant, and high-performing operational reality.

This position serves as a strategic and operational partner to the Senior Manager of Merchandising Operations, using data to drive team performance, process adherence, and cross-functional outcomes. The Merch Ops Manager leads with discipline and curiosity—balancing day-to-day execution with continuous improvement and project leadership that scales the business. This role works closely with E-Commerce, Retail Operations, Brand Marketing, IT, and Buying to deliver a market-leading customer experience that drives conversion, sales, and operational confidence across GTI’s retail footprint.

This is a remote position.

• Manage, coach, and develop a merchandising operations team responsible for product, pricing, and promotional execution, setting clear expectations and reinforcing accountability.
• Use data and performance metrics to actively manage team output,identify gaps, prioritize work, and improve execution across merchandising operations workflows.
• Establish,monitor, and enforce adherence to merchandising operations processes, ensuring consistency, compliance, and reducing reactive work across teams and channels.
• Develop,maintain, and evolve KPIs, dashboards, and reporting that measure team performance, process effectiveness, and business impact, translating insights into action.
• Partner closely with the Senior Manager of Merchandising Operations to support strategic initiatives,provide operational insight, and lead projects ranging from low-complexity optimizations to high-impact cross-functional initiatives.
• Identify operational risks related to product data, promotions, system limitations, or regulatory requirements, and proactively develop mitigation plans.
• Lead unplanned and time-sensitive initiatives related to product, pricing, and discount data, including those driven by regulatory changes or urgent business needs.
• Support the implementation, testing, and adoption of new tools and technology, ensuring operational readiness and team enablement.
• Champion a test-and-learn approach to site merchandising and operational workflows, using experimentation and results to inform continuous improvement.
• Ensure operational documentation, training materials, and workflows are maintained, current, and accessible to support team consistency and onboarding.
• Act as a steward of operational excellence—balancing speed, accuracy, and compliance whilemaintaininga strong customer-first mindset across all merchandising touchpoints.

• A high integrity leader who understands that working in the Cannabis industry comes with greater scrutiny and therefore requires a higher level of compliance with the national, state, and localrules, regulations, policies, and procedures of Green Thumb
• Bachelor’s degree,5+years experience, with preferably3+ years in e-commerce and/or digital operations
• Experience coaching a teamand managing the performance of team members
• Strong knowledge of US retail & ecommerce industry &cutting-edgemarket trends
• Experience developing A/B testing methodologies in Ecommerce scenarios
• Should have strong creative bent of mind, with ability to generate ideas to drive category awareness and visibility
• Record of workingeffectivelyand cross-functionally with internal and external stakeholders
• Demonstrated ability to make decisions that prioritize the customer experience
• Experienceworkingwithin a highly matrixedorganizationand partnering with various groups –brand marketing,retail marketing,retail operations,finance, national accounts etc.
• Demonstrated abilityto influencenon-direct report sand move towards a common vision and/or goal

• Must pass any and all required background checks
• Must be and remain compliant with all legal or company regulations for working in the industry
• Must possess valid driver’s license
• Must be a minimum of 21 years of age

#LI-REMOTE

The pay range is competitive and based on experience, qualifications, and/or location of the role. Positions may be eligible for a discretionary annual incentive program driven by organization and individual performance.

Green Thumb Pay Range $100,000 — $120,000 USD