Senior Director of Marketing, Consulting Business

Senior Director of Marketing, Consulting Business Reach3 Insights – Senior Director/ VP of Marketing, Consulting Business

We’re looking for a strategic and hands‑on marketing leader to drive the brand and thought leadership strategy for Reach3 Insights and Angus Reid Group — two businesses shaping the future of modern market research and consulting.

As the Senior Director or VP of Marketing
, you’ll be responsible for developing and executing high‑impact marketing programs that elevate both brands’ visibility, showcase our thought leadership, and strengthen credibility with key audiences across industries.

This is a highly collaborative role that requires working closely with senior stakeholders across consulting, sales, and delivery teams
. You’ll balance strategic vision with strong execution skills, leading freelance and contractor resources to produce world‑class marketing outputs — from research‑led content and case studies to social storytelling and digital presence.

If you’re a seasoned marketer from the consulting or professional services space
, skilled at creating compelling narratives, and thrive in an environment that values excellence and ownership — this is your opportunity.

Rival Group, comprised of Rival Technologies, Reach3 Insights and Angus Reid Group, is an award‑winning global insights firm on a mission to transform the insights industry through the power of AI‑accelerated, mobile messaging‑based conversational insights.

Rival Technologies is solving a massive problem in the research industry by building the world’s first, enterprise‑grade conversational insights platform. We engage with consumers & business audiences via organic mobile messaging–based techniques to capture rich, in‑the‑moment qual/quant human insights at scale.

Reach3 is a full‑service research consultancy that develops scalable, conversational insight solutions for today’s modern, agile enterprise. Featuring immersive, in‑the‑moment research designs, intelligent data sciences and dynamic digital storytelling, our approach delivers deep experiential insights that inspire action.

Angus Reid Group (ARG) is a full‑service market research and data services powerhouse. For decades, they’ve been at the forefront of innovation in the insights industry — helping organizations make better, faster, and smarter business decisions.

We own and operate proprietary research panels across North America and conduct studies globally, delivering actionable insights and trusted analysis.

When you join Reach3, you’ll help pioneer a new way of capturing & delivering insights, working directly with senior consultants and industry leaders who are passionate about the power of our approaches to drive business success across a variety of industries and global brands. We pride ourselves on a culture built on trust and hard work (while still having a good time!)

and leadership that invests in you, your development and career growth. Not to mention, we have a lineup of top‑notch Fortune 100 clients that many could only dream of working with!

• Hybrid workplace with hubs in Toronto, Vancouver, and Chicago. This is a Vancouver‑based role. We offer a Home Office Stipend, monthly internet and cellphone stipend to ensure you’re comfortable and well‑set‑up.
• Competitive compensation: salary range $150,000 to $180,000 CAD, commensurate with experience and internal equity. Upper portion typically reserved for tenured employees.
• Profit‑sharing plan.
• RRSP plan with employer match.
• 100 % employer‑paid benefits plan including health and dental, paramedical and mental health services.
• Generous vacation, sick, personal, and mental health days.

As a Senior Director of Marketing/VP of Marketing, Consulting Business at Reach3, you will:

• Define and execute the marketing strategy for Reach3 Insights and Angus Reid Group, aligned with each brand’s growth priorities and market positioning.
• Build and maintain brand equity through consistent, high‑quality thought leadership and storytelling.
• Partner with senior business leaders and consultants to identify marketing opportunities and amplify…