Senior Manager, Paid Search; Remote

Senior Manager, Paid Search (Remote)
• Portland United States

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The Senior Manager, Paid Search is a leader who is responsible for optimizing digital ad campaigns and driving strategic initiatives, working at the intersection of paid search execution and account management. Your core responsibilities in this role will be to drive improvements in paid search account performance through flawless tactical execution, craft innovative strategies across Google, Microsoft, and emerging ad platforms, and lead / manage client relationships for key accounts.

• Serve as the main point of contact and client team lead to manage 2 - 5 Monks clients
• Responsible for the day-to-day management, analysis, and optimizations
• Revenue & retention responsibilities for team accounts
• Participate in onboardings, renewal calls, and other important client communications
• Work with the team to drive paid search account strategy, forecasting, and planning
• Analyze performance data and KPIs
• Create and deliver quarterly performance reviews for your direct reports
• Run weekly team meetings to track progress toward client & team goals

• Build, launch, and continuously monitor/optimize Google, Bing, and other Paid Search ad campaigns in the platform to client-driven KPIs such as CPL, MQL, SAL, CAC, ROAS, Opportunity Win Rate, etc.
• Lead budget pacing and optimization implementation
• Assist in forecasting, budget planning, and product mix allocation
• Develop, create, and launch robust testing plans
• Think creatively to develop innovative tactics and strategies that drive results for clients
• Assist with and run advanced training on new features and services
• Create best practices, and assist in developing process documents

• Proficient in Google Ads, Bing Ads, Google Analytics, Performance Max, and Demand Gen campaigns.
• Minimum of 4 years in direct paid search client management, including paid search strategy development, execution & client relationship management.
• Strong focus on project management, attention to detail, and effective communication skills with both internal and external stakeholders.
• Strong understanding of marketing attribution & alternative measurement methodologies.
• Experience working with additional analytics tools such as Adobe Analytics, Google Analytics 4, Google Tag Manager, and / or Sales Force data connections.
• Experience presenting digital marketing strategy to C‑Suite and executive audiences.
• Familiarity with optimizations based on offline conversion tracking.
• Passion for crunching numbers, analyzing data, and navigating Google / Excel spreadsheets.
• Ability to be persuasive when discussing paid search performance with clients and your team.
• ‘Driven’ and ‘Innovative’ attributes commonly associated with you.
• 4‑year college degree or equivalent work experience.

• Previous experience assisting B2B clients is highly desirable.
• Experience managing budgets ranging from $50,000 to $500,000 per month.
• Experience managing app campaigns and demand generation campaigns.
• Experience with SA360 is a plus

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to…