Product Marketing Lead
Chicago, Cook County, Illinois, 60290, USA
Listed on 2026-03-12
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IT/Tech
Business Systems/ Tech Analyst
About Kat Risk
Kat Risk is a leading provider of catastrophe risk modeling solutions, dedicated to helping businesses and organizations understand, manage, and mitigate the risks associated with natural disasters. Our innovative technology and expertise enable clients to make informed decisions, optimize their risk management strategies, and safeguard their assets and operations against potential catastrophes.
Role OverviewWe are seeking a Product Marketing Lead to define and execute the go-to-market strategy for Kat Risk’s catastrophe modeling and climate risk solutions.
This role sits at the intersection of product, commercial, and market strategy. You will translate complex scientific and technical capabilities into compelling value propositions for insurers and risk professionals. You will own positioning, messaging, launches, competitive intelligence, and sales enablement.
This is a highly strategic and visible role with significant influence across product strategy and revenue growth. This is a remote role.
Responsibilities Product Positioning & Messaging- Develop clear, differentiated positioning for Kat Risk’s modeling and analytics solutions.
- Translate complex catastrophe modeling science into value-driven narratives for underwriting, actuarial, and executive audiences.
- Define ICPs, buyer personas, and segment‑specific messaging.
- Support integration of recently acquired companies and products.
- Lead product launches from strategy through execution.
- Partner with Product to shape roadmap messaging and market readiness.
- Work with Sales to align GTM plans for new perils, enhancements, and platform capabilities.
- Build high‑impact sales tools (battle cards, pitch decks, case studies, objection handling guides).
- Equip commercial teams to articulate differentiation against leading competitors.
- Support key enterprise deals with strategic messaging and competitive positioning.
- Maintain structured competitive analysis across catastrophe modeling vendors.
- Monitor industry trends (regulatory shifts, climate analytics advancements, modeling methodology updates).
- Partner with marketing to support content strategy (whitepapers, webinars, industry events).
- Help position Kat Risk as a leader in next‑generation climate risk analytics.
- Support industry conference strategy (e.g., reinsurance and catastrophe modeling forums).
- 7+ years of experience in product marketing, preferably in:
- Insurtech
- Catastrophe modeling
- Climate risk analytics
- Enterprise SaaS serving financial services
- Ability to translate technical products into business value.
- Experience launching complex, data‑driven products.
- Comfort working with scientific and engineering teams.
- Strong executive communication skills.
- Proven ability to influence cross‑functional stakeholders.
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