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Spécialiste médias payants | Paid Media Specialist

Remote / Online - Candidates ideally in
QC, Canada
Listing for: Bloom | Digital Marketing Agency
Remote/Work from Home position
Listed on 2026-03-11
Job specializations:
  • IT/Tech
    Digital Marketing, Data Analyst
Salary/Wage Range or Industry Benchmark: 60000 - 80000 CAD Yearly CAD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

Chez Bloom, nous offrons Avantages Life at Bloom

Joining Bloom means becoming part of a team of 75+ passionate experts who have been redefining 360° marketing for 19 years. Here, we don’t just manage campaigns; we build an environment where flexibility, well-being, and balance are the standard, not the exception.

We offer a workspace designed for you to thrive. This starts with a 4.5-day work week and a highly flexible hybrid model, including the opportunity to work from anywhere in the world for a set period. While our interviews are conducted via video conference, some roles may occasionally require in-person meetings.

Our Ideal Candidate

You are a self-motivated, curious, and organized expert who takes full ownership of the accounts you manage, acting as a true business partner to our clients. With a minimum of 3 years of agency experience, you have a proven track record of managing significant budgets across Google and Meta with a relentless focus on ROI.

You don't just "set and forget" campaigns; you are proactive in your accounts weekly—identifying performance dips before the client does, troubleshooting complex tracking or catalog issues, and ensuring every decision is backed by GA4 data. You are a confident communicator who can explain the "why" behind the numbers, stay ahead of platform betas, and serve as a technical reference for the team to ensure we are always delivering an exceptional client experience.

Role Overview

As a Paid Media Specialist, you are the hands-on engine behind our clients' growth. You don't just "monitor" accounts; you take full ownership of the campaign lifecycle—from planning, technical architecture, and daily budget pacing to granular troubleshooting. You will collaborate closely with internal teams (Account Managers, Supervisors, and Creative) to align media tactics with broader business goals. Your focus is on driving measurable ROI across Google, Meta, Linked In, and Tik Tok (& more) for a diverse portfolio of Ecom, B2B, and B2C clients spanning multiple industries.

You are a technical power-user who translates complex platform data into clear, actionable results for your clients

Key Responsibilities Strategic Planning & Execution
  • Comprehensive Media Plans:
    Craft, implement, and critically challenge media plans to ensure they align with ambitious client KPIs
  • Multi-Platform Mastery:
    Create and manage high-performing PPC and Paid Social campaigns (Google, Meta, Microsoft, Tik Tok, Linked In) with a relentless focus on ROI
  • Algorithmic & Manual Optimization:
    Leverage AI and machine learning while maintaining human strategic control through performance‑improving optimizations
  • Innovation & Betas:
    Identify and implement new opportunities through platform betas and industry best practices to stay ahead of the curve
Data, Tracking & Analysis
  • Actionable Insights:
    Analyze data across various platforms to provide strategic adjustments and "business‑first" recommendations, not just data points
  • Tracking Troubleshooting:
    Act as the technical lead for troubleshooting tracking issues (e.g., catalogs, pixels, CAPI) to ensure data integrity
  • GA4 Integration:
    Utilize comprehensive knowledge of Google Analytics 4 and other tracking tools to inform every strategic decision
Client Leadership & Partnership
  • Business Partner Mindset:
    Think beyond media metrics to understand a client’s broader business objectives, guiding significant budget allocations toward their North Star goals
  • Leading Discussions:
    Take a leadership role in client communications, confidently presenting media plans, budget shifts, and performance reports
  • Account Autonomy:
    Proactively monitor accounts on a weekly basis, flagging risks and identifying growth opportunities before they are requested
Internal Leadership & Process
  • Best Practice Champion:
    Act as a reference for the team by actively promoting Bloom’s Best Practices and ensuring internal process compliance (Flow sheets, Time‑tracking, etc.)
  • Peer Support:
    Foster a collaborative environment by sharing learnings, new features, and client trends with the broader team
  • Strategic

    Collaboration:

    Work seamlessly with Account Managers and Strategists to support the broader agency team
Co…
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