Business Development Associate; Online & Distance Learning

Position: Business Development Associate (Online & Distance Learning)
Head – B2C Online Courses (Founder's Office)

Vertical:
Online Degree & Certification Programs (B2C)

Location:

Gurgaon

Experience:

1–5 Years (EdTech / Higher Education)
Reporting to:
Founders
Compensation:
Top-of-market + Smart Incentives
Type:
Full-Time | Leadership Role

Founder's Context

Match To College  is building a full-stack EdTech platform—from discovery to counselling to admissions—powered by AI and data.

We are now launching and scaling a dedicated B2C Online Courses vertical, focused on:
Online MBA / MCA / BBA / BCA
Distance & Hybrid programs
University-led online degrees & certifications

This role owns the entire vertical end-to-end—revenue, partnerships, team, and execution.

What You Will Own (End-to-End)

This is not a functional role.
This is business ownership.

You will:
Build the B2C Online Courses vertical from scratch
Own revenue targets, growth strategy, and unit economics
Work directly with founders on vision, structure, and scale

Key Responsibilities

University Partnerships & Revenue
Leverage existing direct relationships with:
Online university leadership
Admissions heads
Distance & digital learning teams
Onboard universities for B2C online programs
Structure commercials, incentives & performance models
Scale partner count and revenue predictably

B2C Admissions & Growth
Build a high-performing online admissions engine
Work with marketing & counselling teams to:
Improve lead quality & conversions
Optimize CAC, CPL & revenue per admission
Own monthly & quarterly revenue numbers

Team Building & Leadership
Hire, train, and scale:
Academic counsellors
Partner managers
Ops & support teams
Set KPIs, incentive plans & performance frameworks
Build a culture of accountability and growth

CRM, Process & Tech Stack
Own CRM setup & optimisation (Leads, follow-ups, partner workflows)

Build SOPs for:
Partner onboarding
Counselling processes
Admissions tracking
Work closely with product & tech teams to improve systems

Founder-Level Collaboration
Act as a business partner to the founders
Share market insights, trends & opportunities
Help shape long-term EdTech strategy beyond this vertical

Who Should Apply
This role is ideal for someone who has:
1–5 years of senior experience in EdTech / Online Education
Direct, active relationships with online universities in India
Built or scaled B2C admissions or revenue verticals
Strong understanding of:
University onboarding
B2C lead funnels
Counselling-led conversions
Hands-on experience with CRM tools & sales processes
Founder's mindset: ownership, speed, accountability

Strong Plus Points
Previously built a 1–10+ Cr EdTech revenue vertical
Experience launching new verticals or P&L ownership
Ability to bring immediate university tie-ups

What We Offer
Leadership role with P&L ownership
Smart ESOPs with real long-term upside
Competitive fixed + performance-linked compensation
Direct access to founders & strategic decision-making
Opportunity to build India's most trusted Online Education marketplace

How to Apply

Interested candidates can share Resume on  [HIDDEN TEXT]
or apply via Linkedin