Digital Marketing Manager

Digital Marketing Manager
APRN WORLD LLC (ANCC-Accredited | ISO-Certified Global Continuing Education Provider)

Location:

India (Remote)
Job Type:  Full-Time
Compensation:
₹30,000–₹70,000 INR per month  (based on experience & expertise) +  Quarterly Performance-Based Bonus
Overview
APRN WORLD LLC is a globally recognized leader in advanced nursing and APRN continuing education, serving clinicians across the U.S., Middle East, Asia-Pacific, and beyond. We are seeking a highly skilled  Digital Marketing Manager  based in India with a proven track record in driving measurable growth, executing multi-channel strategies, and elevating brand presence for global markets.
This role is ideal for an experienced, metrics-driven marketing professional capable of scaling campaigns, optimizing SEO/SEM, managing cross-platform content, and driving meaningful results in a fast-growing CE organization.
Only experienced candidates (minimum 5 years) will be considered.

Key Responsibilities
Develop and execute  global, multi-channel digital marketing strategies  across social media, SEO/SEM, email marketing, PPC, display ads, and organic content.
Manage APRN WORLD’s presence on Facebook, Instagram, Linked In, You Tube, and region-specific channels.
Lead advanced  SEO initiatives  including keyword strategy, on-page/off-page optimization, link-building, and technical SEO.
Plan and deliver high-performing advertising campaigns via  Google Ads, Meta Ads, and Linked In Ads , ensuring measurable ROI.
Create compelling content assets including graphics, infographics, landing pages, animated visuals, and short-form videos.
Conduct analytics-driven decision-making using Google Analytics, Search Console, Tag Manager, and performance dashboards.
Support global marketing for CE programs, textbooks, simulation modules, and specialty clinical courses.
Collaborate with internal teams (Education, Tech, Operations, Creative) to maintain brand consistency and elevate global positioning.
Manage A/B testing, conversion optimization, and audience segmentation workflows.

Minimum Qualifications
5+ years of digital marketing experience  from a reputable firm (preferably healthcare, ed-tech, e-learning, or professional education).
Strong expertise in  SEO, SEM, PPC , and campaign optimization.
Proven track record of  achieving measurable results  in traffic, conversions, and ROI.
Proficiency in content creation and  graphic design tools  (Adobe Suite, Canva, or equivalent).
Ability to manage multiple channels, campaigns, deadlines, and cross-functional collaborations.
Strong English communication skills (written and verbal).
Ability to translate complex clinical/technical content into effective marketing messaging.

Preferred Qualifications
Experience marketing clinical education, healthcare products, or global CE/CPD programs.
Familiarity with Amazon KDP optimizations, LMS ecosystems, and e-learning funnels.

Experience with CRM/automation tools (Hub Spot, Zoho, or equivalent).
Ability to work occasional U.S.

-aligned hours for team meetings or launches.
Compensation & Performance
Monthly Salary:  ₹30,000–₹70,000 INR (commensurate with experience and capability).
Quarterly bonus  tied to clear KPIs (lead generation, conversion metrics, campaign performance, revenue contribution).
Opportunities for growth within an expanding global CE organization.
About APRN WORLD
APRN WORLD LLC is a U.S.

-based, ANCC-accredited, ISO-certified global provider of continuing education for nurses, APRNs, and allied health professionals. Our offerings include advanced clinical modules, simulation-based learning, cardiac-care publications, and high-impact CE content and onboarding services to health care professionals internationally.
Job Type: Full-time
Pay: ₹30,000.00 - ₹70,000.00 per month
Benefits:
Work from home

Education:

Bachelor's (Preferred)

Experience:

Digital marketing: 5 years (Required)
Language:
English (Preferred)

Location:

Kerala (Preferred)

Work Location:

Remote