Digital Marketing Specialist- Media, Events and Conferences

Company Description
Ardor Comm Media Group is a growing media organization connecting communities in Education, HR, Healthcare, Wellness, Governance, Media, Entertainment, and Art for B2B & B2C outreach, innovation, and socio-digital transformation through knowledge portals, webinars, events, and awards. Ardor Comm Media Group partners with stakeholders to advance their business and strategic interests by fostering collaboration and innovation. We are passionate about co-creating, co-learning, and collaborating for growth and innovation.

Role Description
This is a full-time remote role for a Digital Marketing Specialist
- Media, Events, and Conferences. The Digital Marketing Specialist will be responsible for developing and executing social media and digital marketing strategies, analyzing web analytics, managing online marketing campaigns, and ensuring effective communication with stakeholders. The role includes promoting media, events, and conferences through various online channels, creating compelling content, optimizing the digital presence, and measuring the success of digital initiatives.

Experience:

Atleast 2 yrs of experience   In events/ media industry

Job Location:

Remote Job (
* Preferred from Pune, Delhi NCR & Metro Cities)

Education:

Graduate with Diploma or Certification in  Digital Marketing/  Google Analytics/ Ad Words
Salary/ Fee:  Based on the skill sets & experience

JD/ Responsibilities:
Excellent knowledge in digital marketing & social media marketing
Solid knowledge of web analytics tools to drive website traffic
Social media posting and promotion
Paid campaigns (Google, FB, Linked In) for lead generation and reach
Skilled in SEO/ SEM, landing pages optimisation and A/B testing
Proven work experience with email marketing for lead generation
Expertise in mobile marketing and Whats App marketing
Expert in generating Google analytics reports
Measures and reports performance of all digital campaigns (ROI and KPIs)
Knowledge of hosting webinars and virtual events via Zoom/ Webex/ Teams
Website updating and content posting (Wordpress)
Basic html-coding work (for websites, creatives and e-mailers)
Creating newsletters (using html coding)
Knowledge for basic designs using tools like Canva
Excellent writing skills & strong communication skills
Ability to work independently and remotely