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Paid Media Coverage & Optimization Associate

Remote / Online - Candidates ideally in
Guernsey, Platte County, Wyoming, 82214, USA
Listing for: Imprint Now
Remote/Work from Home position
Listed on 2026-01-25
Job specializations:
  • IT/Tech
    Digital Marketing, Social Media Marketing
Job Description & How to Apply Below
Location: Guernsey

Overview

Kindly noted that we are accepting applications strictly via email at and . US Client | US Business Hours (9 AM – 6 PM CST). We are hiring a Paid Media Coverage & Optimization Associate to support product-level ad coverage and performance monitoring across Google Ads and Meta Ads. This is an operations + analytics role. You will work directly with a US-based client and align with their existing paid media and analysis teams.

Responsibilities
  • Paid media operations & execution
  • Product feed and SKU-level coverage
  • Performance monitoring using predefined targets
  • Cross-team coordination
Core Responsibilities
  • Product Ad Coverage
    • Ensure all new products and categories are:
    • Properly mapped
    • Approved
    • Live in Google & Meta ad accounts
    • Maintain a master product-to-ad coverage tracker
New Product Launch Operations
  • Create and enforce a launch checklist:
    Product added → feed updated → campaign/ad group created → QA → live
  • Coordinate with analysts and ads teams to avoid launch delays
Performance Guardrails
  • Monitor predefined ROAS / CPA / MER targets
  • Identify underperforming products and:
    Pause;
    Optimize;
    Escalate to the ads team
Coordination (Not Strategy)
  • Work alongside the existing ads team to:
  • Follow established campaign structures
  • Respect budgets and bidding strategies
  • Align with business goals
Reporting
  • Weekly reports:
    New products added; % live in ads;
    Time-to-launch
  • Monthly summaries:
    Products meeting vs missing return targets
Working Details
  • Client location:
    United States
  • Working hours:

    9 AM – 6 PM CST, Mon–Fri
  • Engagement:
    Candidate works directly with the client
  • Location:

    Remote (Work from anywhere)
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Position Requirements
10+ Years work experience
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