SEO + SEM Specialist; Remote
North Carolina, USA
Listed on 2026-01-17
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IT/Tech
SEO, Digital Marketing
Why consider this job opportunity
Salary range of $62,700.00 - $83,600.00
Opportunity to own the search engine visibility strategy within a new Performance Marketing Center of Excellence
Critical role in capturing demand efficiently by integrating paid and organic strategies
Comprehensive benefits package including medical, dental, vision, 401k, and PTO/paid sick leave
Supportive and inclusive workplace culture that celebrates diversity, equity, and inclusion
- Conduct keyword research and identify high‑value opportunities across paid and organic search
- Manage and optimize campaigns on Google Ads and other search platforms
- Optimize on‑page and off‑page SEO elements to improve visibility and rankings
- Design and execute SEO/SEM tests to uncover incremental performance opportunities
- Analyze search trends and share insights to inform broader marketing strategy
- 3–5 years of experience in SEO/SEM roles, with experience in both paid and organic search
- Proven ability to manage and optimize Google Ads accounts
- Hands‑on experience with SEO keyword research, content briefs, and technical optimization
- Strong analytical skills, with experience using Google Analytics (GA4) and search‑specific reporting tools
- Collaborative mindset, capable of working across Paid Media, Brand, and Analytics teams
- Experience with search and analytics platforms, including SEMrush and Moz
- Familiarity with project management and campaign orchestration tools
- Ability to think holistically about growth beyond just acquisition and performance marketing
- Natural curiosity and a data‑driven decision‑making approach
- Proven track record of driving transformation and continuous improvement
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