Social Media & Content Strategy Lead

About the Company

Made’s mission is to help homeowners save time, money, and stress. It starts with Made Card - a credit card designed specifically for homeowners, with unmatched rewards on mortgage payments, home improvements, utilities, and essential purchases. Each swipe powers a personalized home management platform where users can manage home systems & appliances, stay ahead on upkeep, and get help - from AI-driven guidance to in-person services - exactly when they need it most.

By bringing together financial tools, data, and trusted professionals, we give people more control, more savings, and more time to enjoy the place they call home.

We’re partnered with leading national players in the residential home ownership space - from mortgage lenders to home services providers - embedding Made into the key moments of the homeowner journey. These partnerships let us reach millions of households across the country and deliver meaningful benefits to homeowners.

Backed by top investors like Village Global, Jump Capital, Recharge Capital, and Soma Capital
, our leadership team brings deep fintech, mortgage, and credit card experience from Ramp, Bain Capital, JP Morgan Chase, American Express, and Morgan Stanley
. We’re building the financial and engagement platform for the next generation of homeowners - one that puts the homeowner at the center, and redefines what it means to feel at home.

We’re looking for a Social Media & Content Creator to help Made break through online with viral, scroll-stopping content. You’ll be hands‑on creating videos, images, and music using Veo3 and other AI‑powered tools — and you’ll move fast, experimenting constantly to figure out what drives reach and engagement.

This is a role for someone hungry, scrappy, and fluent in internet culture — you live on social platforms, know how to make content go viral, and are eager to scale Made’s online presence to tens of thousands of engaged followers.

• Content Creation: Produce short‑form videos, images, memes, and music using Veo3 and other AI tools.

• Viral Strategy: Rapidly test and iterate on content formats to drive organic reach across Tik Tok, Instagram, You Tube Shorts, and other platforms.

• Speed & Volume: Publish high‑frequency content that keeps Made in the conversation and builds momentum.

• Trendspotting: Identify emerging cultural and platform trends, then move fast to capitalize on them.

• Community Growth: Build Made’s audience from the ground up, scaling into tens of thousands of organic followers.

• Cross‑Functional
  
  Collaboration:
  
  Partner with marketing and product teams to align content with growth initiatives, while maintaining creative independence.

• Analytics: Track performance, learn quickly from data, and double down on what works.

• Early‑career creator (1–3 years experience, or equivalent personal brand‑building success).

• Deep familiarity with Tik Tok, Instagram Reels, You Tube Shorts, and other viral content platforms.

• Fluent in Veo3 and other AI content creation tools for video, music, and imagery.

• Portfolio of content (personal or professional) that has driven engagement and organic growth.

• Strong storytelling instincts and creative voice tuned to social audiences.

• Hungry, scrappy, and fast — thrives in a high‑paced startup environment.

• Eager to learn, experiment, and scale impact quickly.ies.

We understand that not everyone comes from a traditional background. If you are a rockstar with a non‑traditional path, we'd love to talk to you!

• Experience in fintech, credit cards, or consumer brands.

• Skills in lightweight editing (Premiere, Cap Cut, Photoshop, Canva).

• Prior experience growing an audience from scratch (personal or professional).

• Interest in home ownership, design, or lifestyle content.

You’ll be the person defining Made’s voice online, driving the kind of viral content that puts our brand in front of millions. This is a rare opportunity to own content creation end‑to‑end, experiment at high speed, and build an audience from the ground up at a company redefining home ownership.

• Base Compensation Band: $65,000–$100,000 (determined by experience,…